Art Director

The Crayons Network; Delhi; On-site; INR 800,000 - 1,200,000; Full time

Job summary

The Crayons Network is seeking an Art Director who thinks beyond traditional advertising, blending culture, technology, visual storytelling and big ideas into memorable campaigns across brand platforms, digital content, social, films, launches and integrated communication.

You'll combine strong conceptual thinking, art direction, motion graphics, and AI-driven design craft to keep creatives fresh, relevant and culturally current.

Qualifications

• 4–6 years of experience in an advertising or creative agency.
• Strong portfolio showing advertising campaigns and conceptual work.
• Excellent understanding of visual storytelling and art direction.
• Hands-on design and motion capabilities; AI-driven workflows.

Responsibilities

• Develop big creative ideas and visual concepts for campaigns.
• Turn briefs into compelling campaign territories and visuals.
• Lead art direction from concept to final execution.
• Create and oversee static, digital, social, video and motion content.
• Develop motion graphics, typography, transitions and short-form content.
• Collaborate with Copywriters, Creative Directors, Designers, Strategists and Production teams.
• Use AI as part of the creative process from ideation to post-production.
• Explore new creative technologies and integrate them into advertising.
• Push the team beyond template-driven content and present ideas confidently.

Skills

Art direction

Conceptual thinking

Motion graphics

Creative collaboration

AI-driven design

Visual storytelling

Job description

We’re looking for an Art Director who thinks beyond traditional advertising — someone who understands culture, technology, visual storytelling and knows how to turn a big idea into work that people stop, watch and remember. You’ll be working on advertising campaigns, brand platforms, digital content, social media, films, launches and integrated communication.

We’re looking for someone who can combine strong conceptual thinking, art direction, motion graphics, AI + design craft to create creatives that feels fresh, relevant and culturally current.

What You’ll Do

• Develop big creative ideas and visual concepts for advertising campaigns.
• Turn briefs into compelling campaign territories, key visuals, storyboards and visual narratives.
• Lead the art direction from concept to final execution.
• Create and oversee static, digital, social, video and motion content.
• Develop motion graphics, kinetic typography, transitions, animations and short‑form content.
• Work closely with Copywriters, Creative Directors, Designers, Strategists, Production teams and other creative partners.
• Use AI as part of the creative process — from ideation and moodboarding to image/video generation, visual experimentation and post-production.
• Explore new creative technologies and find interesting ways to integrate them into advertising.
• Push the team beyond predictable, template-driven social content.
• Present and sell creative ideas with confidence to Creative Directors, clients and stakeholders.
• Maintain a high level of craft across visual design, typography, composition, color, storytelling and motion.
• Stay ahead of design, advertising, culture, technology, social trends and emerging visual styles.

What We’re Looking For

• 4–6 years of experience in an advertising agency, creative agency, design studio or similar creative environment.
• A strong portfolio showing advertising campaigns and conceptual work, not just executional design.
• Excellent understanding of visual storytelling and art direction.
• Strong conceptual thinking and the ability to turn an insight into a visual idea.
• Hands‑on design and motion capabilities.
• Experience with AI‑driven creative workflows.
• Ability to work across multiple mediums and formats.
• Ability to collaborate with Copywriters and Creative Directors as a true creative partner.
• Strong presentation skills and the confidence to defend your creative thinking.
• Curiosity about what’s next in advertising, design, technology and culture