Area Sales Manager

ACIN FMC India Private Limited; Mumbai; On-site; INR 1,500,000 - 2,500,000; Full time

Job summary

FMC Corporation is seeking a regional sales leader in Bengal to grow domestic sales and market share. You will guide reporters, identify new crops and markets, and shape short- and long-term strategies to achieve regional objectives.

The ideal candidate has 7-8 years in agro-chemical industries and strong knowledge of crop agronomy, pests & disease management, and rural markets.

Qualifications

• Strong sales planning skills.
• Team leadership and execution abilities.
• Knowledge of Crop Agronomy, pests & disease management.

Responsibilities

• Achieve region-wise sales targets (value & volume) with YoY growth.
• Improve crop-wise, product-wise, and territory-wise market share.
• Drive focus product, specialty portfolio, and new market opportunities.
• Maximize net realization and profitable product mix.
• Deliver PO targets (Sales, Liquidation and Collection).
• Control selling & promotional expenses within budget norms.
• Maintain healthy debtor days and improve cash sales %.
• Ensure timely collections and minimize past dues.
• Monitor monthly collection targets vs achievement.
• Maintain inventory levels and optimize turnover.
• Identify coverage, distributor, and dealer gaps.
• Appoint, develop, and monitor A-grade distributors/dealers.
• Strengthen retailer network and channel productivity.
• Lead, coach, and monitor Sales Coordinators & MDOs.
• Allocate targets and budgets based on market potential.
• Motivate team for productivity and execution excellence.
• Build future leaders and ensure retention.
• Create demand through demos and farmer meets.
• Execute branding initiatives and promotions.
• Build relationships with farmers and influencers.

Education

B.sc Ag / M. Sc Ag / MBA ABM

Job description

FMC Corporation is a global leader in agricultural sciences, driven by our purpose: Innovation for Agriculture. Solutions for the Planet. We are passionate about the power of science to solve agriculture’s biggest challenges. With one of the most productive and diversified pipelines in the industry, FMC is delivering cutting-edge and next-generation crop protection technologies – including Dodhylex™ active, Isoflex™ active, rimisoxafen, and fluindapyr – to help farmers increase the productivity and resilience of their land. Our employees are at the heart of this innovation. We’re looking for bold thinkers and collaborative doers. At FMC, your ideas matter. From day one, you’ll contribute to meaningful work that drives progress in agriculture, supported by a culture that values integrity, safety, respect, and results. Join us in advancing the future of agriculture. Together, we’re building a more resilient planet – one innovation at a time. At FMC, our employees are guided by our purpose: Innovation for Agriculture, Solutions for the Planet. We provide farmers innovative solutions that increase the productivity and resilience of their land. From our industry-leading pipeline to novel biologicals and precision technologies, we are passionate about the power of science to solve agriculture’s biggest challenges. For more than a century, FMC has successfully delivered some of the of the industry's most advanced, innovative solutions that protect farmers’ crops from destructive pests and disease, while also protecting the environment. We are committed to fulfilling our mission of discovering new herbicide, insecticide and fungicide active ingredients, product formulations and pioneering technologies that are consistently better for the planet.

Position Summary

To achieve the organizational objectives to grow domestic sales and market share in respective territory. Ensure overall region business is achieved build platform for sustainable business growth by guiding the reporters in identification of new crops, new markets and help TM in working out short term and long-term business strategy.

Location: Bengal

The Role (Daily Responsibilities)

• Sales & Market Growth
  • Achieve region-wise sales targets (value & volume) with YoY growth.
  • Improve crop-wise, product-wise, and territory-wise market share.
  • Drive focus product, specialty portfolio, and new market opportunities.
• Profitability & Budget Control
  • Maximize net realization and profitable product mix.
  • Deliver PO targets (Sales, Liquidation and Collection).
  • Control selling & promotional expenses within budget norms.
• Credit & Collections
  • Maintain healthy debtor days and improve cash sales %.
  • Ensure timely collections and minimize past dues.
  • Monitor monthly collection targets vs achievement.
• Depot & Inventory Management
  • Maintain optimal inventory (season & off-season).
  • Reduce expiry, near-expiry stocks, and value loss.
  • Ensure smooth stock movement and higher inventory turnover.
• Distribution & Channel Development
  • Identify coverage, distributor, and dealer gaps.
  • Appoint, develop, and monitor A grade distributors/dealers based on their financial strength and past performance.
  • Strengthen retailer network and channel productivity, increasing share of wallet.
• Team Leadership & Development
  • Lead, coach, and monitor Sales Coordinators & Market Development Officers.
  • Allocate targets and budgets based on market potential.
  • Motivate team for productivity, reach, and execution excellence.
  • Build future leaders and ensure strong team retention.
• Demand Generation & Branding
  • Create demand through demos, farmer meets, and campaigns.
  • Execute branding initiatives (Campaigns, promotions).
  • Build strong relationships with key farmers and influencers.
• Planning, Reporting & Compliance
  • Prepare short- and long-term regional business plans.
  • Ensure >=90% accuracy in RSP.
  • Conduct monthly reviews, team meeting, and reportings.
  • Maintain farmer, village, and dealer databases.
  • Ensure compliance with business policies and core values.
• Market Intelligence & Liaison
  • Track market trends, competition, and farmer behavior.
  • Convert market intelligence into actionable regional strategies.

The Candidate

Strong understanding of Crop Agronomy, pests & disease management. Knowledge of farmer psychology and rural markets. Excellent sales planning, team leadership, and execution skills. Good geographical knowledge of Bengal and adjoining areas.

Preferred qualifications

B.sc Ag / M. Sc Ag / MBA ABM with a minimum of 7-8 years of experience in Agro-chemical industries.

FMC is an equal opportunity employer. We are committed to creating a diverse and inclusive workplace where all individuals are treated with respect and dignity. We do not discriminate on the basis of race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, veteran status, or any other legally protected status. Employment decisions at FMC are based on business needs, job requirements, and individual qualifications. We value diversity and strive to ensure that our hiring and employment practices support a work environment that is free from discrimination and harassment.