Analyst, Retail Marketing (Commission)

Whirlpool, Inc.; Hyderabad; On-site; USD 40,000 - 80,000; Full time

Job summary

Join a forward-thinking company as a key player in Retail Marketing, where you'll drive sell-out improvements for iconic brands. This role involves managing trade marketing activities, leading a team of Retail Executives, and collaborating with external stakeholders to enhance product visibility and sales performance. You'll analyze market data, provide insights, and ensure effective merchandising across the assigned geography. If you're passionate about marketing and ready to make a significant impact in a dynamic environment, this opportunity is perfect for you.

Qualifications

• Minimum 4 years in Trade marketing/Sales.
• MBA in Sales/Marketing is required.

Responsibilities

• Manage retail and trade marketing function for the assigned geography.
• Analyze sell-out data and ideate new ways to improve sell-out.

Skills

Data Analytics

Problem solving

Negotiation skills

Stakeholder Management

Team Management

Education

MBA in Sales/Marketing

Job description

ABOUT WHIRLPOOL CORPORATION
Whirlpool Corporation (NYSE: WHR) is a leading kitchen and laundry appliance company, in constant pursuit of improving life at home and inspiring generations with our brands. The company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator. In 2023, the company reported approximately $19 billion in annual sales, 59,000 employees, and 55 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.

The team you will be a part of

Retail Marketing (Sales)

This role in summary

Work closely with the RRMM, Director Retail Marketing and external stakeholders to improve the overall sellout of Whirlpool products through RE management, Trade marketing activities including visibility and activations.

Your responsibilities will include

1. Manage retail and trade marketing function for the assigned geography.
2. Manage a workforce of Retail Executives with ownership of product sell-out /Training and productivity.
3. Manage external vendors to coordinate all trade marketing activities.
4. Analyze the sell-out data and ideate new ways to improve sell-out.
5. Gather market intelligence and provide insights to sales and marketing team to improve sell-out.
6. Ensure visual merchandising coverage in the assigned geography.
7. Coordination with the sales and category teams to ensure product availability at the shop floor.
8. Manage the training & Product Knowledge of Retail Executives through route trainer and Regional Trainers.

Key Deliverables:

1. Channel wise Volume growth.
2. Category wise % Share improvement.
3. Visibility Audit scores.
4. RE Productivity.
5. Category Mix drive.
6. VM Coverage.

Minimum requirements

Education Qualification: MBA in Sales/Marketing
Experience: Minimum 4 years in Trade marketing/Sales.

Preferred skills and experiences

• Data Analytics
• Problem solving and decision making
• Negotiation skills
• Stakeholder Management
• Team Management