Aditya Birla Group Looking for CRM, Kolkata RO at Kolkata

Aditya Birla Group; Kolkata; On-site; INR 4,50,000 - 6,75,000; Full time

Job summary

An established industry player is seeking a dynamic marketing professional to drive strategic initiatives and achieve targets. This role involves planning and executing marketing activities, conducting market studies, and performing competitor analysis. The ideal candidate will also coordinate with various departments to ensure seamless operations and foster strong customer relationships. If you are passionate about marketing and eager to make a significant impact in a collaborative environment, this opportunity is perfect for you.

Qualifications

• Strong marketing skills with a focus on achieving targets.
• Ability to analyze market trends and competitor strategies.

Responsibilities

• Plan and strategize marketing activities to meet targets.
• Coordinate with production and logistics for smooth operations.
• Manage client credit limits and ensure timely payments.

Skills

Marketing Strategy

Market Analysis

Customer Relationship Management

Coordination Skills

Job description

Job Description

Write the key results expected from the job and the supporting actions for each of these key result areas (For a majority of jobs typically there could be 4-7 key result areas).

KRA (Accountabilities)

1. KRA1: To plan and strategize the marketing activities to achieve the given targets.
   1. Monitoring the allotted geographic areas regularly.
   2. Market studies to get to know the up-to-date market position.
   3. Competitor analysis.
2. KRA2: To coordinate with the internal setup.
   1. Coordination with production, logistics, and the commercial department to meet day-to-day schedules.
   2. Ensure the information flow from the plant coordinator and enroute the Application Engineer to execute the given schedule.
3. KRA3: To ensure the credit limits of the clients and operate within the allocated credit limits.
   1. Ensure and coordinate with all customers to collect payments within the given credit period.
   2. Get balance confirmation from the clients on a quarterly basis.
4. KRA4: Activities towards customer relationship.
   1. Initiate activities to entertain the customer to establish a good rapport.