Ad Sales - Paytm Ads

One97 Communications Limited; Bengaluru; On-site; INR 2,400,000 - 4,000,000; Full time

Job summary

A leading digital payments company in India is seeking an Advertising Sales Manager for its FMCG/CPG verticals. The ideal candidate will have over 7 years of experience in advertising sales management. This role requires strong stakeholder management, analytical abilities, and a commitment to delivering innovative advertising solutions. The position offers full-time employment with a mid-senior level designation. Join us and help shape the future of digital advertising in India.

Qualifications

• 7+ years of experience in advertising sales managing large clients.
• Proven experience in managing business verticals.
• Strong analytical skills and the ability to thrive in ambiguous settings.
• Very strong analytical and presentation skills.
• High bias for action and ability to work in ambiguity.

Responsibilities

• Become an expert in Paytm Ads solutions.
• Own key business metrics like ads revenue and strategic client conversations.
• Lead cross-team collaboration for innovative advertising solutions.
• Build a strong pipeline of briefs and respond with pitches aligned to client objectives.
• Collaborate with campaign delivery and optimization teams to deliver results for advertisers.
• Lead cross-team initiatives to create innovative ad solutions for key advertisers.
• Provide feedback to product teams to improve advertising performance and customer experience.

Skills

Advertising sales management

Stakeholder management

Analytical skills

Presentation skills

Cross-functional collaboration

Bias for action

Ambiguity handling

ARPU improvement

Job description

1 month ago Be among the first 25 applicants

Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.

Paytm Ads is digital advertising vertical that offers innovative ad solutions to clients across industries. It offers advertisers the opportunity to engage with 350Mn+ users who interact with over 200+ payment & retail services, online and offline – offered by Paytm. Paytm Ads maps the user transactions to their lifestyle choices and creates customized segmentation cohorts for sharp shooting ad campaigns to the most relevant target group.

We are hiring for the role of Advertising Sales Manager for FMCG/CPG verticals.

Job Responsibilities

• Become an expert in Paytm Ads solutions for businesses of all sizes and adapt recommendations quickly to suit varying client needs
• Own end-to-end key business metrics like ads revenue, educate and lead strategic conversations with clients and navigate complex relationships
• Be the voice of Paytm ads in the industry and present Paytm's advertising solutions to CXOs, media heads, brand managers, agency partners of large brands in the market
• Build a strong pipeline of media briefs and respond with customized pitches and proposals aligned with the client’s business and marketing objectives
• Work closely with the campaign delivery and optimization team to monitor and deliver expected results to the advertiser
• Lead initiatives which require significant cross‑team collaboration to build innovative advertising solutions for key advertisers
• Provide constant feedback to the product team to improve advertising performance and customer experience

Desired Qualifications

• 7+ years of experience in advertising sales managing large clients (digital preferred)
• Proven experience in managing programs / categories / business verticals
• Strong stakeholder management experience; ability to work cross‑functionally and with a wide range of employees with different skill sets
• Ability to deep‑dive into a problem; very strong analytical and presentation skills required
• High bias for action required
• Ability to thrive and perform in an ambiguous setting; sound judgment and flexibility in balancing program requirements, tight deadlines, and keeping people and projects moving on schedule
• A collaborative output‑driven program that brings cohesiveness across businesses through technology
• Improve the average revenue per use by increasing the cross‑sell opportunities
• A solid 360 feedback from your peer teams on your support of their goals
• Respect, that is earned, not demanded from your peers and manager

Compensation

If you are the right fit, we believe in creating wealth for you. With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Seniority level

• Mid‑Senior level

Employment type

• Full‑time

Job function

• Marketing and Sales
• Industries: Technology, Information and Internet