Acquisition Manager-Branch Banking

Ujjivan Small Finance Bank Ltd.; Lucknow; Vor Ort; INR 400.000 - 600.000; Vollzeit

Zusammenfassung

Ujjivan Small Finance Bank Ltd. is seeking an Acquisition Manager to drive liabilities acquisition from open market and convert existing borrowing customers. You will cross-sell products, maintain prospect databases, and guide customers to use alternate channels.

The role requires 3+ years in sales, AMFI/IRDA certification, and strong KYC/compliance knowledge in a branch banking environment.

Qualifikationen

• Graduate, preferably in commerce and related streams.
• 3+ years experience, preferably in sales.
• AMFI / IRDA Certified.
• Basic knowledge on retail banking products.
• Documentation skills
• Process compliance focus
• Communication skills: fluent in the local language

Aufgaben

• Meet the set targets on liabilities in terms of open market acquisition & existing customer conversion.
• Understand need and acquire customers who meet the criteria for liability products.
• Leads generated by branch staff and personal leads; referrals and alternate channels.
• Maintain the database of prospects and manage relationships thereafter.
• Cross sell other secured loan products and pass quality leads to loan officers.
• Drive usage of alternate channels and assist customers with ATMs

Kenntnisse

Retail banking knowledge

Documentation skills

KYC compliance

Communication

Ausbildung

Graduation in commerce

Jobbeschreibung

Job Description:

POSITION DESCRIPTION

JOB TITLE: Acquisition Manager

GRADE: DM-I

DEPARTMENT: Branch Banking

LOCATION: Branch

SUB-DEPARTMENT: TYPE OF POSITION: Full-time

REPORTS TO: Branch Sales Manager - Branch Banking

REPORTING INTO

NA

ROLE PURPOSE & OBJECTIVE

The incumbent will be primarily responsible to -

• Acquire new customers for liabilities from open market
• Assist the CRS - unsecured loans for conversion of existing borrowing customers for liabilities
• Enhance the relationship with the existing customers by cross-selling products and services as per the profile & need of the customers
• Train/assist customers to use ATM and BCs; drive usage of alternate channels
• SIZE OF THE ROLE

FINANCIAL SIZE

NON-FINANCIAL SIZE

• Target assigned as per the branch
• CASA Book - as per the branch
• TD Book - as per the branch
• Segment wise book (NR, Senior Citizen, HNI etc) - as per the branch
• Number target for all the respective products.
• CA
• SA
• TD

KEY DUTIES & RESPONSIBILITIES OF THE ROLE

Business

• Meet the set targets on liabilities in terms of open market acquisition & existing customer conversion
• Understand need and acquire customers who meet the criteria for liability products through either of the below channels:
• Leads generated by branch staff and personal leads
• Referrals generated from existing customers
• Alternate channels
• Maintain the database of the prospects, meet select prospects and manage the relationship thereafter
• Accompany CRS-Unsecured loans on the field for actively driving conversion of existing borrowing customers into liabilities customer
• Cross sell other secured loan products of Ujjivan and pass quality leads to respective loan officers
• Share customer insights/product related feedback with the Sales Manager - Liabilities

Customers

• Interact with customers in a courteous and professional manner; provide prompt, efficient and accurate services
• Reduce customer dormancy and customer attrition by continuous engagement / interaction
• Resolves the customer queries on various accounts, FD / RD, remittances & third party product

Internal Processes

• Guide the customer to fill the 'Account Opening Form'; ensure receipt and verification of KYC documents; obtain customer signatures on all mandatory documents
• Strictly adhere & maintain compliance to KYC norms
• Drive the usage of alternate channels such as ATMs, BCs and assist customers to use ATMs for dispensing cash

Learning & Performance

• Maintain up to date knowledge of the liabilities products and services as well as a working knowledge of other products offered in the branch
• Resolve queries raised by CRS-unsecured loans w.r.t liability products and support them in selling liabilities
• Ensure adherence to training man-days/ mandatory training programs for self

Ensure goal setting, mid-year review and performance appraisal processes are completed within specified timelines

MINIMUM REQUIREMENTS OF KNOWLEDGE & SKILLS

Educational

Qualifications

• Graduate, preferably in commerce and related streams

Experience

• 3+ years experience, preferably in sales

Certifications

• AMFI / IRDA Certified

Functional Skills

• Basic knowledge on retail banking products
• Documentation skills
• Process compliance focus
• Communication skills: fluent in the local language

Behavioral Skills

• Courteous customer service skills
• Time Management
• Selling skills
• Telephonic cold calling skills
• Willingness to travel & relocation as per business requirements and career opportunities

Competencies

• Planning & Organizing
• Driving Execution
• Managing Relationships
• Customer Focus

KEY INTERACTIONS

INTERNAL

EXTERNAL

• Branch Team - Unsecured Loans (CRM, CRS); Secured Loans (Loan Officers); Operations team
• Regional Product & Marketing team
• State HR
• BC Agents