Account Director

R K SWAMY Limited; Chennai District; On-site; INR 3,000,000 - 5,000,000; Full time

Job summary

R K SWAMY Limited is seeking an experienced Account Director to lead end-to-end account management across mainline advertising, e-commerce creatives, packaging, and other communications.

The ideal candidate will have strong client servicing and account management skills, with a solid grasp of studio-led work, packaging, branding, and strategy, translating insights into clear briefs and execution with internal teams.

Qualifications

• 5+ years of relevant experience in advertising, creative, integrated communications, or branding agency.
• Experience handling end-to-end client accounts is essential.
• Prior experience with packaging, studio, artwork, FMCG, e-commerce, or consumer brands will be an advantage.
• Candidates with a combination of strong client servicing and strategic understanding will be preferred.

Responsibilities

• End-to-end account management, acting as the key contact between the client and the agency.
• Translate client requirements into clear briefs and drive projects from briefing to final delivery.
• Manage multiple projects simultaneously while ensuring quality, timelines, and client expectations are met.
• Build and maintain strong relationships with key client stakeholders.
• Proactively identify client needs and opportunities to strengthen the account.
• Coordinate closely with studio, design, production, and creative teams for packaging adaptations and artwork management.

Skills

Client servicing

Account management

Brand strategy

Creative briefs

Project management

Education

Bachelor's degree in Advertising, Marketing, Communications, Business Management, or a related field

Job description

We are looking for an experienced and proactive Account Director to manage the account end-to-end, across mainline advertising, e-commerce creatives, packaging, and other communication requirements.

The ideal candidate should have strong client servicing and account management skills, along with a good understanding of studio-led and packaging work. Since the client is a highly strategy-led brand, the candidate should also possess a strong working understanding of brand and communication strategy and be able to translate strategic thinking into effective creative briefs and execution.

Key Responsibilities

1. End-to-End Account Management

• Manage the accounts end-to-end, acting as the key point of contact between the client and the agency.
• Understand client requirements, translate them into clear briefs, and drive projects from briefing to final delivery.
• Manage multiple projects simultaneously while ensuring quality, timelines, and client expectations are met.
• Build and maintain strong relationships with key client stakeholders.
• Proactively identify client needs and opportunities to strengthen the account.

2. Mainline & E-Commerce Creatives

• Manage the development and execution of mainline advertising creatives across relevant communication platforms.
• Handle e-commerce creative requirements, ensuring assets are aligned with brand guidelines and platform requirements.
• Work closely with creative, studio, design, content, and other internal teams to deliver high-quality outputs.
• Ensure consistency of brand communication across offline and digital/e-commerce touchpoints.
• Manage a significant volume of studio-led and packaging-related projects.
• Coordinate closely with studio, design, production, and creative teams for packaging adaptations, artwork, pack shots, product visuals, and related requirements.
• Have a strong understanding of studio processes, artwork requirements, adaptations, and production workflows.
• Ensure accuracy, attention to detail, and timely delivery of packaging and artwork projects.
• Coordinate with relevant stakeholders through the approval and final production stages.

4. Strategy & Brand Understanding

• Develop a strong understanding of the brand, business objectives, consumers, and competitive landscape.
• Demonstrate a good working knowledge of brand and communication strategy.
• Translate strategic objectives into clear creative and communication briefs.
• Work closely with strategy and creative teams to ensure that communication is rooted in the brand's strategic direction.
• Contribute strategic inputs during client discussions, campaign development, and creative reviews.
• Stay updated on category, consumer, competitor, and communication trends.

5. Client Servicing & Stakeholder Management

• Lead regular client interactions, status meetings, presentations, and reviews.
• Manage feedback effectively and ensure clear communication between the client and internal teams.
• Set realistic expectations with clients regarding timelines, deliverables, and dependencies.
• Handle escalations professionally and drive timely resolution of issues.
• Build credibility with clients through strong understanding of their business and communication needs.

6. Internal Team Coordination

• Work closely with Creative, Strategy, Studio, Production, Digital, E-commerce, and other specialist teams.
• Ensure briefs are clearly communicated and teams have the necessary information to execute effectively.
• Track project progress and proactively flag risks or delays.
• Ensure smooth coordination between various agency functions.
• Good understanding of Advertising & Brand Communication
• Working knowledge of Strategy
• Experience managing Mainline & Digital/E-commerce Creatives
• Strong understanding of Studio-led Work
• Exposure to Packaging & Artwork Management
• Strong project management and coordination skills
• Excellent communication and presentation skills
• Ability to manage multiple projects and tight timelines
• Problem-solving and stakeholder management
• Strong commercial and business understanding

Qualification & Experience

• Bachelor's/Master's degree in Advertising, Marketing, Communications, Business Management, or a related field.
• 5+ years of relevant experience in an advertising, creative, integrated communications, or branding agency.
• Experience handling end-to-end client accounts is essential.
• Prior experience with packaging, studio, artwork, FMCG, e-commerce, or consumer brands will be an advantage.
• Candidates with a combination of strong client servicing and strategic understanding will be preferred.