Workplace Solutions - Marketing Data Analyst, Vice President

JPMorganChase; Dublin; On-site; EUR 65,000 - 85,000; Full time

Job summary

JPMorganChase in Dublin is seeking a Marketing Data Analyst to lead analytics initiatives within Workplace Solutions Marketing. The role focuses on driving insights and improving participant engagement through data-driven strategies.

The ideal candidate will have significant experience in data analytics, particularly within marketing contexts. Responsibilities include defining measurement frameworks, optimizing data usage, and communicating findings to senior leadership.

Qualifications

• 7–10+ years in data analytics or related field.
• Ability to translate data into executive insights.
• Experience with marketing or lifecycle analytics.

Responsibilities

• Define and operationalize the analytics strategy.
• Analyze participant behavior and campaign performance.
• Develop executive dashboards and performance narratives.

Skills

Data translation

Lifecycle analytics

Cross-functional collaboration

Job description

Job Description

The Workplace Solutions Marketing Data Analyst is a strategic and hands‑on leader within J.P. Morgan Workplace Solutions Marketing, responsible for building and scaling the data foundation that informs participant engagement, lifecycle marketing, and lead generation.

This role sits at the intersection of marketing, product, and client experience—transforming behavioral, campaign, and platform data into actionable insights that improve participant outcomes and drive business growth.

You will partner closely with Marketing, Product, Technology, and client-facing teams to define measurement frameworks, optimize lifecycle journeys, and enable data‑driven decision-making across communications, education, and digital engagement strategies.

Success is measured by the ability to translate data into clear narratives, operationalise insights into scalable practices, and drive measurable improvements in engagement, conversion, and advisor connectivity.

Key Responsibilities

Data Strategy & Measurement Frameworks

• Define and operationalize the analytics strategy for Workplace Solutions Marketing
• Establish standardized measurement frameworks (KPIs, attribution models, success metrics)
• Ensure consistency and integrity in tracking and reporting

Analytics & Insight Generation

• Analyze participant behavior, campaign performance, and lifecycle data
• Translate complex datasets into clear insights for stakeholders
• Develop segmentation strategies to improve targeting and personalization

Lifecycle Optimization & Experimentation

• Partner with Marketing and Product to optimize participant journeys
• Design and evaluate A/B testing and experimentation frameworks
• Drive continuous improvement through data‑informed iteration

Reporting & Executive Storytelling

• Develop executive dashboards and performance narratives
• Communicate insights clearly to senior leadership
• Support client-facing storytelling with data-backed insights

Data Infrastructure & Governance

• Partner with Product and Technology to ensure strong data pipelines and tracking
• Establish best practices for data governance and quality
• Improve data accessibility through dashboards and tools

Cross‑Functional Leadership & Enablement

• Act as a strategic partner across teams
• Enable teams to become more data-driven
• Influence roadmap prioritization with analytics

Qualifications

Required

• 7–10+ years in data analytics or related field
• Strong ability to translate data into executive insights
• Experience with marketing or lifecycle analytics
• Strong cross‑functional collaboration skills

Preferred

• Experience in financial services or fintech
• Familiarity with campaign and engagement platforms
• Experience with experimentation frameworks
• Knowledge of data governance and compliance

Equal Employment Opportunity

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.