Sales Representative - Retail Sales & Brand Influence- Limerick

Fmi; Munster; On-site; EUR 32,000 - 39,000; Full time

Benefits offered by this job

Competitive salary

Bonus pay where applicable

Company vehicle

Phone/laptop/tablet where applicable

Training and development opportunities

Job summary

FMI is recruiting for a Sales Representative - Retail Sales & Brand Influence to represent Reckitt brands across a defined territory in Limerick. You will build relationships with store managers, influence in-store decisions and maximise sales opportunities through product availability and promotions.

You'll manage a diverse retail network and drive visibility for brands like Lemsip, Strepsils, Gaviscon, Finish and Vanish, while monitoring competitors and reporting results.

Qualifications

• Experience in field sales or retail operations in FMCG sectors.
• Strong communication and relationship-building skills.
• Confidence engaging with store managers and decision-makers.
• Proactive and target-driven approach.
• Good commercial awareness and ability to spot sales opportunities.

Responsibilities

• Manage a designated territory of retail customers including multiples and independents.
• Build and maintain relationships with store managers and retail contacts.
• Influence store teams to support brand priorities, promotions and in-store visibility.
• Identify opportunities to grow sales, distribution, product range and display space.
• Present brand updates, launches, promotions and sales initiatives to retailers.
• Drive awareness for Reckitt brands and monitor market trends.
• Ensure products are available, visible and well-presented in-store.
• Complete call reports, stock checks and store visit reports.

Skills

Retail sales

FMCG

Communication

Time management

Independent worker

Tools

MS Office

Job description

Location

Location: Limerick - Limerick City and surrounds

Company

Company: FMI on behalf of Reckitt

Reports to

Reports to: Sales Manager

Salary

Salary : €35,000.00

A valid full Irish driving licence is mandatory. Do not apply if you do not hold one.

About the Role

FMI is currently recruiting for a Sales Representative - Retail Sales & Brand Influence to represent a leading portfolio of Reckitt brands across a defined retail territory. This is an exciting field-based sales role focused on building strong relationships with retail customers, influencing in-store decision-makers, and identifying opportunities to grow sales, visibility, availability and brand presence. You will work with well-known Reckitt brands including Lemsip, Strepsils, Gaviscon, Finish and Vanish , supporting stores to maximise sales opportunities through strong product availability, promotional execution and effective in-store brand presence.

What You’ll Be Doing

• Manage a designated territory of retail customers, including multiples, convenience stores, forecourts and independent retail outlets.
• Build and maintain strong relationships with store managers, department managers and key retail contacts.
• Influence store teams to support brand priorities, promotional activity, product availability and in-store visibility.
• Identify opportunities to grow sales, distribution, product range and secondary display space.
• Present brand updates, new product launches, promotions and sales initiatives to retail customers.
• Drive awareness and support for key Reckitt brands including Lemsip, Strepsils, Gaviscon, Finish and Vanish.
• Monitor competitor activity, pricing, promotions and market trends.
• Ensure products are available, visible and well presented in-store.
• Complete accurate call reports, sales updates, stock checks and store visit reports.
• Manage daily journey plans effectively to maximise customer coverage and impact.

What We’re Looking For

• Previous experience in field sales, retail sales, FMCG, grocery, convenience, pharmacy, healthcare, household, consumer goods or retail operations.
• Strong communication, influencing and relationship-building skills.
• Confidence engaging with store managers, retail teams and key decision-makers.
• A proactive and target-driven approach.
• Good commercial awareness and the ability to identify sales opportunities.
• Strong organisational and time-management skills.
• Good attention to detail and the ability to maintain high in-store standards.
• The ability to work independently while representing FMI and the Reckitt brand portfolio professionally.
• Comfort using reporting systems, mobile apps or basic Microsoft Office tools.
• A full clean driving licence.

The Person You will be:

• Sales-focused and results-driven.
• Confident, professional and persuasive.
• A strong relationship builder.
• Self-motivated and proactive.
• Reliable, organised and punctual.
• Flexible and adaptable in a fast-paced retail environment.
• Comfortable working independently in a field-based role.

What We Offer

• Competitive salary.
• Performance-related bonus , where applicable.
• Company vehicle.
• Phone/laptop/tablet, where applicable.
• Training and development opportunities.
• The opportunity to represent some of the most recognisable household, healthcare and consumer brands in the market.