Global Measurement Analytics Specialist (MMM, A/B Testing)

Google

Dublin

Hybrid

EUR 84,000 - 86,000

Full time

17 hours ago
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Benefits offered by this job

Equity
Benefits

Job summary

Google's gTech Ads team in Dublin and across Europe seeks a senior measurement expert to lead scaled implementations and deliver data-driven insights. You will work closely with clients to optimize Google measurement products and drive impactful outcomes.

Fluent English and German communication, expertise in analytics and attribution, plus SQL, are required. The role offers equity, a 15% bonus target, and comprehensive benefits as part of a multinational team.

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 5 years of experience with measurement platforms, analytics and attribution modeling.
  • Experience with statistical analysis, interpreting data, identifying trends, root cause findings, and making data-driven decisions.
  • Ability to communicate in English and German fluently to support client relationship management in this region.

Responsibilities

  • Act as the primary expert and be the central point-of-contact for clients for scaled implementation and execution for all Google measurement products.
  • Perform diagnostic and solution implementation in collaboration with both internal and external teams, assess client measurement needs, identify gaps in their current strategies, and implement effective solutions.
  • Design and execute measurement strategies that includes the design and execution of various measurement tests and studies, such as A/B experiments, brand lift studies, and Incrementality studies, to provide actionable insights.
  • Drive the industrialisation process to find scale in our menu of services by exploring options to automate, agentify, vendorise, partnerise and productise our menu of services.
  • Drive investigative reporting and recommendations. Conduct analysis and create reports on measurement data, including MMM outputs, and to provide strategic media plan recommendations.

Skills

Measurement platforms
Analytics
Attribution modeling
Statistical analysis
English & German

Education

Bachelor's degree

Tools

SQL

Job description

Google's gTech Ads team in Dublin and across Europe seeks a senior measurement expert to lead scaled implementations and deliver data-driven insights. You will work closely with clients to optimize Google measurement products and drive impactful outcomes.

Fluent English and German communication, expertise in analytics and attribution, plus SQL, are required. The role offers equity, a 15% bonus target, and comprehensive benefits as part of a multinational team.

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