Global Marketing Manager

AeroGen; Galway; On-site; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Competitive bonus plan

Above market life insurance

Opportunities for development and成长

Aerogen Connect program

Donates 1% of profits and time tochar"

Job summary

Aerogen, Galway-based global leader in acute care aerosol drug delivery, seeks a Global Marketing Manager for Acute Care. You will shape go-to-market strategies, translate complex technology into compelling value stories for healthcare professionals, patients, and regulators.

You will lead cross-functional teams across R&D, regulatory, sales and medical affairs, drive launches, digital marketing, KOL engagement, and market access initiatives to fuel sustained growth.

Qualifications

• Experience in marketing, sales, commercialization, or relevant medical roles.
• Experience in respiratory medical device segments, ideally nebulized aerosol devices.
• Evidence of leading global marketing strategies in regulated industries with cross-functional teams.

Responsibilities

• Develop and implement the global go-to-market strategy for Aerogen’s Acute Care segment.
• Lead market research to identify trends, customer needs, and competitive dynamics.
• Define the global brand strategy and ensure regional consistency with local market needs.
• Partner with cross-functional teams for global product launches (R&D, regulatory, sales, medical affairs).
• Oversee digital marketing, including SEO, online campaigns, and content marketing.
• Cultivate relationships with key opinion leaders to enhance product credibility.
• Manage global marketing budgets and track performance KPIs.
• Ensure regulatory compliance of all marketing materials and strategies.
• Strengthen market access strategies, pricing, and HEOR initiatives.
• Collaborate with product development and regional teams to align marketing with corporate goals on commercialization.
• Report on KPIs and adjust plans to meet market conditions.

Skills

Healthcare ecosystem

Data-driven

Communication

Digital marketing

Global mindset

Stakeholder management

Financial acumen

Entrepreneurial mindset

Cross-functional leadership

Education

Bachelor’s degree or equivalent

Tools

Microsoft Office

Job description

About Aerogen:

Headquartered in the vibrant city of Galway, Ireland, with offices around the world, Aerogen is proud to be the world leader in acute care aerosol drug delivery. Recognised through multiple MedTech awards, including being named Galway Chamber Company of the Year 2025, and twelve-time winner of the Zenith Award for Respiratory Care Excellence in North America, our employees make a difference to patients' lives every day, having reached over 30 million patients in more than 80 countries.

Today, Aerogen is powered by a global team representing 54 nationalities, working together with a shared commitment to improving patient care. Our talented and skilled team collaborate to innovate, challenge and test not only in relation to our products but every facet of how we work.

We lead the way by finding innovative solutions to even the most complex problems, all in the name of delivering better patient outcomes.

Our business continues to grow rapidly across the globe and, as we grow, our core culture of "We Care" universally connects us. We believe that your ambition and integrity fuels ours, and we are committed to supporting our employees to reach their full potential through tangible investment in their careers.

What is the role?

As Global Marketing Manager- Acute Care, you will be instrumental in shaping and executing comprehensive go-to-market strategies that drive brand awareness, enhance market penetration, and foster revenue growth across diverse international markets for Aerogen.

You will combine a profound understanding of the medical device landscape and specialised knowledge in aerosol drug delivery technology with a robust track record of success in global marketing within the healthcare or medical device sectors.

You will take complex technical features and translate them into a compelling story about the value Aerogen brings, tailored to various stakeholders including healthcare professionals, patients, and regulatory bodies. Through your work, you will position the company for sustained growth and competitive advantage in a rapidly evolving industry.

What are the key responsibilities?

• Strategic Marketing Leadership: Develop and implement the comprehensive go-to-market strategy for Aerogen’s Acute Care segment, aligned with Aerogen’s ambition to continue to protect and grow this segment as core to its business.


• Market Analysis & Insights: Lead market research efforts to identify trends, customer needs, and competitive dynamics in the aerosol drug delivery space. Provide actionable insights to guide product development and market positioning.


• Brand Management: In partnership with Global Comms, help define and communicate the global brand strategy for the aerosol drug delivery portfolio, ensuring consistency across regions while tailoring to local market needs.


• Product Launches: Partner with New Product Commercialization on global launch strategies for new products, working closely with cross-functional teams including R&D, regulatory, sales, and medical affairs to ensure successful product introductions in key markets.


• Digital Marketing & Content: Develop and oversee digital marketing strategies, including online campaigns, SEO, social media, and content marketing, to drive awareness and engagement within the healthcare community.


• Key Opinion Leader (KOL) Engagement: Cultivate relationships with global thought leaders, clinicians, and industry experts to enhance product credibility and adoption within the medical community.


• Budget Management: Oversee global marketing budgets, ensuring optimal allocation of resources for maximum ROI on marketing initiatives.


• Regulatory & Compliance Coordination: Ensure all marketing materials and strategies comply with local and international regulations, working closely with regulatory and legal teams.


• Value Strategy: Build competencies and create excellence in market access strategies, contracting, pricing, and HEOR where strengthening is required.


• Cross-functional Collaboration: Work with product development, regulatory, and regional teams to align marketing efforts with broader corporate goals and ensure successful commercialization.


• Performance Tracking & Reporting: Establish KPIs and regularly report on the performance of marketing strategies, adjusting plans to meet dynamic market conditions and business objectives.

What education and experience are required?

• A relevant bachelor’s degree or equivalent work experience and can prove in-depth experience in marketing, sales, commercialization, or relevant medical roles.


• Experience in respiratory medical device segments, ideally in the global nebulized aerosol device market, including customer and patient segments as well as competitor and partner product offerings.


• Expertise in developing and executing global marketing strategies in highly regulated industries and can share examples of leading a cross-functional team in a matrix organisation, from setting a vision and defining clear expectations and roles to keeping the team on track for delivery.

What key skills will make you great at the role?

• Strong understanding of the healthcare ecosystem, including pharmaceutical partnerships, regulatory constraints, and clinical applications.


• Data-driven decision-maker with strong analytical skills and experience in market research and insights.


• Exceptional verbal and written communication skills with the ability to influence stakeholders at all levels.


• Experience with digital marketing platforms and tools, including CRM systems, SEO, and content marketing.


• Global mindset, with demonstrated success working in international markets and a strong understanding of cultural differences and regulatory requirements.


• Effective internal stakeholder management and cross-functional influencing skills.


• Good level of financial and analytical capability, enabling rapid assimilation of key data to develop strong business cases and support relative prioritisation.


• Ability to drive business results while ensuring effective collaborative cross-functional engagement and influencing, including with customers, key internal stakeholders, and senior management.


• Entrepreneurial mindset to drive business performance and improve business processes and cross-functional team performance.


• Ability to analyse, critique, and synthesise inputs and ideas, adapting the length and detail of communication to different audiences.


• High level of self-awareness and desire to learn and develop.


• Demonstrable track record of displaying good judgement in business decisions and ethical business behaviour.


• Proficient in Microsoft Office products, including Excel, Outlook, PowerPoint, Word, and Teams, with the ability to interrogate databases for data analysis.

Travel Requirements:

• This role requires the ability to travel domestically and internationally to meet customers and colleagues for approximately 30% of your time.

What is it like to work at Aerogen?

Our purpose is to transform patients' lives and innovation is embedded in our culture. This also translates to how we look after our people. We want talented, passionate and engaged people to join Aerogen and build your career with us. We understand that your life evolves through different stages, and we are here to support our global team with a range of financial and non-financial rewards and benefits. There’s something for everyone! Here is an idea of what we offer:

• Competitive bonus plan.


• Above market life insurance.


• Opportunities for development and professional growth.


• "Aerogen Connect" - our employee-led program that helps our global teams unite and have fun.


• We donate 1% of profits and time to charities and organizations.

Visit our careers website for more information about life at Aerogen.

Aerogen is committed to promoting diversity, inclusion, and equality in the workplace. If you have difficulty using our application process, please contact us via email at [e-mail]. Please provide your name and preferred contact method