Editorial Strategist and Thought Leadership Lead

Citigroup Inc.; Dublin; On-site; EUR 109,920 - 164,880; Full time

Benefits offered by this job

Hybrid working model (up to 2 days at

Competitive base salary

Benefits package

Job summary

The Citi Dublin Editorial Strategist and Thought Leadership Lead will drive flagship thought leadership and serve as the enterprise editorial strategist, delivering content that positions Citi at the forefront of the industry to peers, clients and media.

You will collaborate with cross-functional teams to distill complex topics into accessible narratives, set editorial standards, and repurpose flagship material for marketing across channels, while benefiting from a hybrid work model and a

Qualifications

• Extensive experience in content creation or journalism.
• Proven track record shaping industry conversations with thought leadership content.
• Demonstrated editorial leadership across multiple business units or publications.

Responsibilities

• Develop flagship content that establishes Citi's authority on critical topics and strategic priorities.
• Identify emerging themes and market shifts to position Citi as a forward-thinking leader.
• Collaborate with subject matter experts to distill complex concepts into accessible narratives.
• Establish and enforce editorial standards across all Citi content for quality and brand alignment.
• Create derivative assets (infographics, briefs, social content, videos) for marketing activation across channels.
• Demonstrate digital fluency with content performance metrics, SEO, and emerging platforms.
• Build consensus across diverse stakeholders with competing priorities.
• Understand how content drives commercial outcomes and business strategy.
• Partner across silos to maximize cross-functional impact.

Skills

Content creation

Thought leadership

Editorial leadership

Financial services

Job description

The Editorial Strategist and Thought Leadership Lead role is responsible for producing exceptional thought leadership and serving as the enterprise editorial strategist— delivering flagship content that positions Citi at the forefront of the industry to peers, clients and media.

What you’ll do:

• Develop flagship content that establishes organizational authority on critical industry topics, emerging trends, and strategic priorities
• Identify and articulate emerging themes, market shifts, and strategic insights that position Citi as a forward-thinking industry leader
• Collaborate with subject matter experts across businesses to distill complex concepts into accessible, compelling narratives
• Establish and enforce editorial standards across all product and business unit content to ensure consistency, quality, and brand alignment
• Develop creative derivative assets from core content — repackaging flagship material into unique formats (e.g., infographics, executive briefs, social content, video scripts, data visualizations) purpose-built for marketing teams to activate across channels
• Digital fluency with understanding of content performance metrics, SEO, and emerging platforms
• Capacity to build consensus across diverse stakeholders with competing priorities
• Deep understanding of business strategy and how content drives commercial outcomes
• Cross-functional partnership skills to work effectively across silos

Experience

• Extensive experience in content creation, journalism, strategic communications, or related fields
• Proven track record of creating thought leadership content that has shaped industry conversations and driven measurable business impact
• Demonstrated editorial leadership managing content across multiple business units, products, or publications
• Background in financial services, technology, consulting, or comparable complex industries preferred

What we can offer you:

By joining CitiDublin, you will not only be part of a business casual workplace with a hybrid working model (up to 2 days working at home per week), but also receive a competitive base salary (which is annually reviewed) and enjoy a whole host of additional benefits that support you (and your family) to be well, live well and save well. Discover more here.

Alongside these benefits Citi is committed to ensuring our workplace is where everyone feels comfortable coming to work as their whole self every day. We want the best talent around the world to be energized to join us, motivated to stay, and empowered to thrive.

Job Family Group:

Marketing

Job Family:

Marketing Generalist

Time Type:

Full time

Primary Location Full Time Salary Range:

€109,920.00 - €164,880.00

Most Relevant Skills

Please see the requirements listed above.

Other Relevant Skills

For complementary skills, please see above and/or contact the recruiter.

Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

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