Digital Marketing Coordinator

Cpl Group; Dublin; Hybrid; EUR 32,000 - 35,000; Full time

Job summary

Cpl Group is seeking a proactive Digital Marketing Coordinator to join a fundraising organisation in Dublin on a hybrid basis. You will develop engaging digital campaigns across content, email, social media, paid advertising, and website management.

Collaborate with stakeholders to grow online communities, drive fundraising initiatives, and ensure GDPR-compliant activities.

Qualifications

• Degree in Marketing or a related discipline.
• 1-2 years' experience in a marketing agency, non-profit, or fast-paced commercial environment.
• Strong copywriting, editing, and proofreading skills.
• Experience managing digital content, email campaigns, and social media channels.
• Familiarity with CRM, Google Analytics, Meta Ads, email marketing platforms, and website CMS tools.
• Excellent communication, organisational, and stakeholder management skills.

Responsibilities

• Plan, execute, and optimise digital marketing campaigns across Meta, Google Ads, SEO, and other digital channels.
• Monitor performance, analyse results, and provide campaign reporting and insights.
• Support campaign budgeting and ensure all activities comply with GDPR requirements.
• Create and deliver targeted email campaigns and automated journeys.
• Work with internal teams to develop audience segments and campaign messaging.
• Track performance metrics and identify opportunities for improvement.
• Maintain and update website content and microsites.
• Monitor website performance using Google Analytics, Google Tag Manager, Search Console, and UTM tracking.
• Coordinate technical updates with external development partners.
• Create compelling content across web, email, social media, blogs, and video.
• Identify content opportunities and emerging digital trends.
• Build and engage online communities across multiple channels.
• Work closely with internal teams, external agencies, suppliers, and partners.
• Ensure a consistent brand experience across all digital touchpoints.

Skills

Copywriting

Editing

Proofreading

Digital content management

Email campaigns

Social media

Campaign analytics

Stakeholder management

Attention to detail

Multitasking

Education

Degree in Marketing or related discipline

Tools

Google Analytics

Meta Ads

CRM systems

Email marketing platforms

Website CMS tools

Job description

Digital Marketing Coordinator

Location: Dublin (Hybrid)

Salary: 32k - 35k

Contract: Initial 3 Months

About the Role

Cpl are seeking a proactive and creative Digital Marketing Coordinator to join a Fundraising organisation to help deliver engaging digital campaigns that make a real impact.

This is an exciting opportunity for a digital marketer with experience across content, email marketing, social media, paid advertising, and website management. You'll work with a range of stakeholders to drive engagement, grow online communities, and support digital fundraising and marketing initiatives.

Key Responsibilities

Digital Campaigns

• Plan, execute, and optimise digital marketing campaigns across Meta, Google Ads, SEO, and other digital channels
• Monitor performance, analyse results, and provide campaign reporting and insights
• Support campaign budgeting and ensure all activities comply with GDPR requirements

Email Marketing

• Create and deliver targeted email campaigns and automated journeys
• Work with internal teams to develop audience segments and campaign messaging
• Track performance metrics and identify opportunities for improvement

Website Management

• Maintain and update website content and microsites
• Monitor website performance using Google Analytics, Google Tag Manager, Search Console, and UTM tracking
• Coordinate technical updates with external development partners

Content & Community Engagement

• Create compelling content across web, email, social media, blogs, and video
• Identify content opportunities and emerging digital trends
• Build and engage online communities across multiple channels

Stakeholder Collaboration

• Work closely with internal teams, external agencies, suppliers, and partners
• Ensure a consistent brand experience across all digital touchpoints

About You

Essential Requirements

• Degree in Marketing or a related discipline
• 1-2 years' experience in a marketing agency, non-profit, or fast-paced commercial environment
• Strong copywriting, editing, and proofreading skills
• Experience managing digital content, email campaigns, and social media channels
• Familiarity with CRM systems, Google Analytics, Meta Ads, email marketing platforms, and website CMS tools
• Excellent communication, organisational, and stakeholder management skills
• Strong attention to detail and ability to manage multiple priorities

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