Digital CX Executive

Vodafone Group Plc; Dublin; Hybrid; EUR 45,000 - 65,000; Full time

Benefits offered by this job

Hybrid working

Health and wellbeing support

On-site gym

Free mobile plan

Discounts for family & friends

Job summary

Vodafone Ireland is seeking a Digital & Customer Experience Executive to drive Clear's digital acquisition and optimisation plans across web and app touchpoints. You’ll manage journeys from awareness to purchase, blending digital marketing execution, website management and CRO to boost conversion and commercial performance.

You’ll work in a fast-paced environment, using data to optimise customer journeys, improve experience and deliver measurable online growth. Hybrid working supported.

Qualifications

• 2-5 years' experience in digital marketing, e-commerce, website management or customer experience roles.
• Experience updating and managing websites using CMS platforms.
• Strong understanding of digital customer journeys and conversion optimisation.
• Familiarity with SEO, PPC and digital marketing principles.
• Strong analytical and problem‑solving skills.

Responsibilities

• Implement digital acquisition campaigns across paid and owned channels.
• Support the delivery of SEO, PPC, paid social and affiliate activity.
• Launch, monitor and optimise campaigns to maximise performance.
• Work with agency partners to ensure campaigns are delivered accurately and on time.
• Track campaign results and recommend optimisation opportunities.
• Own day-to-day management of the Clear website.
• Create and update landing pages, promotional content and campaign journeys.
• Ensure all website content is accurate, up to date and commercially optimised.
• Maintain trading calendars and promotional plans online.
• Merchandise products, offers and propositions to maximise conversion.
• Monitor customer journeys and sales funnels.
• Identify drop‑off points and friction within the purchase process.
• Support A/B testing and optimisation initiatives.
• Implement improvements to increase conversion rates and customer engagement.
• Work closely with Digital, Product and IT teams to deliver enhancements.
• Continuously review customer journeys and user behaviour.
• Ensure the website and app deliver a simple, intuitive customer experience.
• Champion customer feedback and insights.
• Identify opportunities to simplify customer interactions and remove friction.
• Support customer journey mapping and optimisation activities.
• Monitor daily digital performance metrics.
• Produce performance reports and dashboards.
• Analyse website, funnel and campaign performance.
• Make data‑led recommendations to improve acquisition and conversion.
• Support forecasting and commercial performance reviews.
• Digital sales volume
• Online conversion rates
• Revenue contribution
• Campaign delivery against targets
• Funnel conversion performance
• Landing page effectiveness
• Website engagement metrics
• Customer acquisition performance
• Speed and quality of website updates
• Journey completion rates
• Digital customer satisfaction
• Reduced customer effort and friction
• Improved user experience metrics

Skills

Digital marketing

E-commerce

Customer journey

Conversion optimisation

Data analytics

A/B testing

HTML/CMS knowledge

SEO/PPC

Tools

CMS platforms

Web analytics tools

Job description

Join us

At Vodafone, we’re not just shaping the future of connectivity for our customers — we’re shaping the future for everyone who joins our team. When you work with us, you’re part of a global mission to connect people, solve complex challenges, and create a sustainable and more inclusive world.

If you want to grow your career whilst finding the right balance between work and life, Vodafone offers the opportunity to help you belong and make a real impact.

About Clear

Clear Mobile is Ireland's digital-first challenger mobile brand. We are building a simple, customer-centric mobile business focused on digital acquisition, frictionless customer experiences and sustainable growth.

We are looking for ambitious, commercially minded people who thrive in fast-paced environments, challenge convention and use data to drive decisions.

Role Purpose

The Digital & Customer Experience Executive is responsible for the day-to-day execution of Clear's digital acquisition and optimisation plans.

This role will manage the customer journey across website and app touchpoints, ensuring customers experience a seamless path from awareness through to purchase and onboarding. The role combines digital marketing execution, website management, merchandising and conversion rate optimisation.

The successful candidate will have a strong understanding of digital consumer behaviour and be passionate about creating customer experiences that increase conversion, reduce friction and drive commercial performance.

This is a hands‑on role requiring someone who enjoys working at pace, using data to improve performance and taking ownership of the daily operation of a digital business.

Key Accountabilities

• Website performance
• Conversion rates
• Digital sales performance
• Customer journey optimisation
• Landing page effectiveness
• Digital merchandising
• Campaign implementation
• Customer experience improvements
• Website content accuracy
• Funnel performance

What you’ll do:

Responsibilities:

Digital Marketing Execution

• Implement digital acquisition campaigns across paid and owned channels.
• Support the delivery of SEO, PPC, paid social and affiliate activity.
• Launch, monitor and optimise campaigns to maximise performance.
• Work with agency partners to ensure campaigns are delivered accurately and on time.
• Track campaign results and recommend optimisation opportunities.

Website Management & Merchandising

• Own day-to-day management of the Clear website.
• Create and update landing pages, promotional content and campaign journeys.
• Ensure all website content is accurate, up to date and commercially optimised.
• Maintain trading calendars and promotional plans online.
• Merchandise products, offers and propositions to maximise conversion.

Conversion Rate Optimisation (CRO)

• Monitor customer journeys and sales funnels.
• Identify drop‑off points and friction within the purchase process.
• Support A/B testing and optimisation initiatives.
• Implement improvements to increase conversion rates and customer engagement.
• Work closely with Digital, Product and IT teams to deliver enhancements.

Customer Experience

• Continuously review customer journeys and user behaviour.
• Ensure the website and app deliver a simple, intuitive customer experience.
• Champion customer feedback and insights.
• Identify opportunities to simplify customer interactions and remove friction.
• Support customer journey mapping and optimisation activities.

Performance Monitoring & Analytics

• Monitor daily digital performance metrics.
• Produce performance reports and dashboards.
• Analyse website, funnel and campaign performance.
• Make data‑led recommendations to improve acquisition and conversion.
• Support forecasting and commercial performance reviews.

Success Measures

Commercial

• Digital sales volume
• Online conversion rates
• Revenue contribution
• Campaign delivery against targets

Digital

• Funnel conversion performance
• Landing page effectiveness
• Website engagement metrics
• Customer acquisition performance
• Speed and quality of website updates

Customer

• Journey completion rates
• Digital customer satisfaction
• Reduced customer effort and friction
• Improved user experience metrics

Who you are

Experience & Skills:

Essential

• 2-5 years' experience in digital marketing, e-commerce, website management or customer experience roles.
• Experience updating and managing websites using CMS platforms.
• Strong understanding of digital customer journeys and conversion optimisation.
• Familiarity with SEO, PPC and digital marketing principles.
• Strong analytical and problem‑solving skills.
• Experience using web analytics and reporting tools.
• Excellent attention to detail.
• Comfortable working in a fast‑paced, agile environment.

Highly Desirable

• Experience in a digital‑first consumer business.
• Experience managing e‑commerce or online sales journeys.
• Telecoms, subscription or app‑based business experience.
• Experience running A/B testing programmes.
• Basic HTML/CMS experience.
• Experience working with UX or digital design teams.

Not a perfect fit?

Worried that you don’t meet all the desired criteria exactly? At Vodafone we are passionate about empowering people and creating a workplace where everyone can thrive, whatever their personal or professional background.

If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to still apply — you may be the right candidate for this role or another opportunity.

What’s in it for you?

• The flexibility to work how you perform best, with hybrid ways of working and real focus on work‑life balance
• A competitive package including salary, bonus and a strong pension to support you now and long‑term
• ‘’Generous’’ flexible benefits allowance, plus access to comprehensive health and wellbeing support
• Access to our on‑site wellness centre and gym, alongside a wider wellbeing programme
• Free mobile plan, device offers and exclusive discounts for you, your family and friends
• Market‑leading family policies and flexibility to support you at every stage of life
• Real opportunities for career growth through learning, development and internal progression

Who we are

We are a leading international Telco, serving millions of customers. At Vodafone, we believe that connectivity is a force for good. If we use it for the things that really matter, it can improve people’s lives and the world around us.

Through our technology, we empower people — connecting everyone regardless of who they are or where they live — and we protect the planet, whilst helping our customers do the same.

Belonging at Vodafone isn’t a concept; it’s lived, breathed, and cultivated through everything we do. You’ll be part of a global and diverse community with many different minds, abilities, backgrounds and cultures.

We’re committed to increasing diversity, ensuring equal representation, and making Vodafone a place where everyone feels safe, valued and included.

Vodafone is committed to supporting candidates with disabilities during the recruitment process. If you require any adjustments, please let us know.

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