Creative Manager | PGIM Ireland

PGIM; Ballyboe Glencar; Hybrid; EUR 55,000 - 75,000; Full time

Benefits offered by this job

Health Insurance

Annual Leave 23 days

Pension Scheme

Annual Bonus & Shop LK Vouchers

Life Assurance

Education Assistance

Job summary

PGIM Ireland is seeking a talented copywriter to lead editorial work across digital and traditional channels. Hybrid role based in our Letterkenny office two days a week, partnering with cross-functional teams to ensure brand voice and compelling product messaging.

You will manage editing, ensure consistency with brand standards, and mentor junior writers while embracing AI-enabled creativity. A bachelor’s degree and 3+ years copywriting experience are required, with a strong portfolio across

Qualifications

• Bachelor’s degree from an accredited school.
• 3+ years copywriting or journalism experience.
• Proven track record of leading highly successful copy/editorial teams.
• Demonstrated conceptual ability in digital and offline channels.
• Ability to differentiate between an idea and an execution.

Responsibilities

• Brainstorm, strategize, and create content that promotes products and services for Prudential.
• Consult with cross-functional team members and creative leaders to generate great copy.
• Establish and enforce Prudential’s brand, messaging, and voice.
• Ensure creative material is consistent with goals and brand standards.
• Present and champion work to key stakeholders and business partners, through to completion.

Skills

Copywriting

Editorial leadership

Digital & offline channels

Verbal communication

Team collaboration

AI in creative process

Portfolio demonstration

Education

Bachelor’s degree

Tools

Microsoft Office

Job description

Location

This role is hybrid, based in our Letterkenny office two days a week.

Responsibilities

• Brainstorm, strategize, and create content that promotes products and services for Prudential
• Consult with cross-functional team members and creative leaders to generate great copy
• Establish and enforce Prudential’s brand, messaging, and voice
• Ensure creative material is consistent with goals and brand standards
• Present and champion work to key stakeholders and business partners, through to completion, and incorporate learnings for continued improvement
• Interview business partners, senior executives, subject matter experts and stakeholders to gather the information needed to create effective business messaging
• Stay current on marketing communications trends in and out of the industry
• Be in the know about various new media communications methods
• Understand Prudential’s institutional audiences and how to best communicate with them
• Recognize the nuances of communicating through all media formats and converting messaging to be applicable across all media
• Meet or exceed all deadlines and deliverables

Qualifications

• Bachelor’s degree from an accredited school
• 3+ years copywriting or journalism experience. Experience in financial services, life insurance, annuities and advanced or institutional markets is helpful but not required. The desire to learn all of these areas, however, IS required.
• Proven track record of leading highly successful copy/editorial teams.
• Demonstrated conceptual ability in digital and offline channels
• Ability to differentiate between an idea and an execution
• Proficiency in Microsoft Office suite
• Detail oriented, sound writing/editorial judgment
• Clear, concise, and confident verbal communication skills
• Intellectual curiosity and a team-oriented, collaborative spirit
• Experience with, and ability to fully embrace Artificial Intelligence (AI) as part of the regular creative process
• Portfolio demonstrating skills in all media

All applicants must provide a resume and samples.

*PGIM welcomes all applicants, even if you don’t meet every requirement. If your skills align with the role, we encourage you to apply.

What we offer you

• Health Insurance: PGIM Ireland partner with Laya and BUPA to provide health insurance schemes that cover eligible employees day to day medical and hospital expenses.
• Annual Leave of 23 days at full pay.
• Pension Scheme: Members of the scheme can contribute up to 8% of salary per annum and PGIM Ireland matches contributions up to 8% of salary. Members can also make voluntary contributions to the scheme.
• Annual Bonus Programme & Shop LK Vouchers / CleverCards (subject to eligibility): Along with an annual bonus employees are rewarded with Shop LK Vouchers/ CleverCards which are paid tax free.
• Life Assurance: fully paid by PGIM Ireland, employees are covered from their start date and beneficiaries are provided with a lump sum of four times an employee’s salary.
• Education Assistance: PGIM Ireland have an Education Assistance Programme that reimburses eligible employees for furthering their education.

Prudential Financial, Inc. (PFI) of the United States is not affiliated in any manner with Prudential plc, incorporated in the United Kingdom, or with Prudential Assurance Company, a subsidiary of M&G plc, incorporated in the United Kingdom.

PGIM Ireland is proud to be an equal opportunity employer and is committed to equal employment opportunity regardless of applicants’ gender, civil status, family status, sexual orientation, religion, age, disability, race or membership of the traveler community. PGIM Ireland’s aim is to hire the best people for the open roles and all appointments will be made on merit. Any offer of employment made by PGIM Ireland will be contingent on receiving satisfactory references. Applicants should be aware that background checks will be carried out on all candidates offered a position within PGIM Ireland.