Commercial Vehicle Sales Executive

Bright Motor Group; Dublin; On-site; EUR 30,000 - 85,000; Full time

Benefits offered by this job

Highly Competitive Remuneration Package

Company vehicle

Structured training

Career progression opportunities

Supportive team environment

Job summary

Bright Motor Group is seeking a Commercial Vehicle Sales Executive to represent Peugeot and Opel at our Navan Road dealership in Dublin, Ireland. This role focuses on driving sales of commercial vehicles to small and medium-sized businesses, requiring expertise in the commercial vehicle ecosystem.

The ideal candidate will have a proven track record in sales and a deep understanding of LCV products. We offer a highly competitive remuneration package, a company vehicle, and career progression opportunities.

Qualifications

• Proven track record in commercial vehicle sales or a related B2B automotive role.
• Deep understanding of LCV products, conversions, and SME operational needs.
• Excellent communication, negotiation, and relationship-building skills.

Responsibilities

• Deliver and exceed monthly and annual commercial vehicle sales targets.
• Build and manage a strong pipeline of SME prospects.
• Consistently implement the sales process and record activities in CRM.

Skills

Commercial vehicle sales

B2B automotive sales

Financial acumen

Communication skills

CRM discipline

Proactive mindset

Education

Full clean driving licence

Tools

Dealer Management Systems

CRM Tools

Job description

Commercial Vehicle Sales Executive Reference Number - 0123445567567

Working Hours Full Time

Benefits See list of benefits below.

Salary €30,000 - €85,000 per annum

Closing Date 31/08/2026

About Us

Bright Motor Group was founded in 1982 and is now one of Ireland’s leading Motor Retailers, representing some of the best-known vehicle brands including Ford, Hyundai, SEAT, Cupra, Volkswagen Commercial, Citroën, Suzuki, Peugeot, Opel, Leapmotor, DS and BYD.

With 9 showrooms situated at Airside near Swords, a further 5 at Navan Road and our Bray dealership, we are located close to the motorway network and easily accessible from all areas of Greater Dublin.

As a result of our ongoing expansion and business growth, we are seeking to strengthen our team by appointing positive and motivated individuals to take the business to the next level and achieve the strategic goals that we have set.

Bright Motor Group is currently recruiting a LCV (Commercial Vehicle) Specialist to represent the Peugeot & Opel brands at our Navan Road dealership. This is an exciting opportunity for a driven, customer-focused professional to build a rewarding career with one of Ireland’s leading motor retailer groups.

The Commercial Vehicle Specialist will be responsible for driving sustained growth of Peugeot and Opel commercial vehicle sales, with a particular focus on small and medium-sized businesses. This role requires a true specialist, someone who lives and breathes vans, conversions, fit‑outs, finance solutions, and the full commercial vehicle ecosystem.

Role responsibilities

• Deliver and exceed monthly and annual commercial vehicle sales targets across Peugeot and Opel.
• Build and manage a strong pipeline of SME prospects through proactive outreach and networking.
• Consistently implement the Bright sales process from opportunity management and video presentation to optimise appointments, test drives, and follow-ups, ensuring all KPIs are met as defined by the company.
• Accurately record all prospect and customer details, sales activities, and documentation in the CRM system in the timely and consistent manner that comply with all GDPR requirements.
• Achieve daily, weekly, and monthly targets for outbound prospecting calls, leveraging existing and other sources to drive sales performance.
• Manage used LCV stock effectively, ensuring timely preparation, online visibility, and compliance with aged stock policies.
• Become the in‑house authority on all Peugeot and Opel LCV products, including model range, specifications, payloads, towing, dimensions, and use‑case suitability.
• Liaise with approved fitters and bodybuilders to manage timelines, specifications, and quality.
• Ensure all fitments are compliant with brand standards, safety regulations, and warranty requirements.
• Present tailored finance packages including HP, lease, and contract hire in conjunction with the on‑site business manager.
• Work closely with finance partners and the business manager to structure competitive SME solutions.
• Understand VAT, BIK, write‑down allowances, and other commercial tax considerations to support customer decision‑making.
• Build long‑term relationships with SME owners, fleet managers, tradespeople, and local businesses through proactive outbound visits/calls.
• Conduct on‑site visits to understand customer operations and identify opportunities.
• Deliver excellence in customer satisfaction throughout the sales journey.
• Monitor competitor activity, pricing, and product changes to maintain a competitive edge.
• Identify emerging opportunities in sectors such as construction, logistics, trades, and last‑mile delivery.
• Provide regular feedback to management on market trends and customer needs.
• Work closely with marketing to develop targeted SME campaigns and local business events.
• Partner with aftersales to ensure seamless handover, fitment coordination, and customer retention.
• Support our fleet manager in fleet tenders and larger business opportunities where required.
• Uphold manufacturer brand standards and liaise with Peugeot and Opel Ireland on showroom POS and marketing materials.

The ideal candidate will have

• Proven track record in commercial vehicle sales or a related B2B automotive role.
• Deep understanding of LCV products, conversions, and SME operational needs.
• Strong financial acumen with the ability to explain and structure finance solutions.
• Excellent communication, negotiation, and relationship‑building skills.
• Highly organised with strong pipeline management and CRM discipline.
• Self‑starter with a proactive, hunter‑mindset. Desirable.
• Experience with Stellantis brands or multi‑brand commercial vehicles preferrable.
• Knowledge of electric LCVs and charging infrastructure.
• Existing network within SME sectors.
• Certified and qualified to sell consumer and business finance solutions.
• Proficient in Dealer Management Systems and CRM tools.
  Full, clean driving licence.

What we offer in return

• Highly Competitive Remuneration Package (Base and Commission).
• Company vehicle.
• Structured training and Opel & Peugeot manufacturer accreditation.
• Career progression opportunities within Bright Motor Group.
• Supportive team environment and modern dealership facilities.

Financial Disclosure

Brightstone Trading Limited T/A Bright Motor Group and its subsidiary companies act as credit brokers and not as lenders. We are Authorised and Regulated by the Financial Conduct Authority. Kitale Limited T/A Bright Ford Airside, Bright Ford Transit Centre and Bright Ford Navan Road – FCA number A000013, Fitzpatrick Motors (Bray) Limited T/A Bright Motor Group Bray – FCA number A000004, Avanacar Limited T/A Bright Suzuki, Bright Citroen, Bright Opel and Bright Leapmotor Airside - FCA Number A004392, Aircom VW Limited T/A Bright Volkswagen Commercial Vehicles, Bright SEAT and Bright CUPRA – FCA number A004603, Bright Hyundai Limited T/A Bright Hyundai – FCA number A004758, Bright Motor City Limited T/A Bright Opel, Bright Peugeot, Bright DS Automobiles and Bright Leapmotor Navan Road FCA number A004807. Finance is Subject to status. Other offers may be available but cannot be used in conjunction with this offer. We work with a number of carefully selected credit providers who may be able to offer you finance for your purchase. Registered in Ireland: 274417 Registered Office: Address: 305 North Circular Road, Phibsborough, Dublin 7, D07 VX4K Data Protection No: Phone: + 353 1 838 9947 Email: [e-mail]

Reg Office: 305 North Circular Road, Phibsborough, Dublin 7, D07 VX4K