Student Acquisition

This role is a key member of the Sales & Marketing team, responsible for driving student acquisition and achieving enrollment targets. This role involves developing and executing innovative strategies to attract prospective students, building strong relationships, and guiding them through the enrollment process. The ideal candidate is a results-oriented individual with a passion for education, excellent communication skills, and a proven track record in sales and marketing.

Key Responsibilities:

1. Develop and implement comprehensive student acquisition strategies aligned with Infinite Learning's overall goals.
2. Analyze market trends and competitor activities.
3. Brainstorm and implement innovative and creative ideas to drive student acquisition.
4. Generate high-quality leads through various channels, including online marketing, social media, events, and partnerships.
5. Conduct consultations with prospective students to understand their educational goals and recommend appropriate Infinite Learning programs if needed.
6. Build and maintain strong relationships with prospective students and educational partners.
7. Collaborate with internal teams (marketing, curriculum, student support) to ensure a seamless student experience.
8. Use data to identify areas for improvement and optimize acquisition strategies.

Requirements:

Education:

Bachelor's degree in Marketing, Business, Communications, or any related field.

Experience:

Minimum 3-5 years of experience in sales, marketing, or student recruitment, preferably in the education industry.

Proven track record of achieving or exceeding sales targets.

Skills:

1. Excellent communication, interpersonal, and presentation skills.
2. Strong marketing/sales and negotiation skills.
3. Proven ability to develop and execute creative marketing campaigns and generate innovative ideas for student acquisition.
4. Knowledge of digital marketing channels and lead generation techniques would be a plus.
5. Analytical skills and the ability to interpret data to inform decision-making.

Personal Attributes:

1. Passion for education and a commitment to helping students achieve their goals.
2. Self-motivated and results-oriented.
3. Creative, innovative, and able to think outside the box.
4. Team player with a positive attitude.
5. Excellent organizational, leadership, and time management skills.