Strategic Marketing Superintendent Kompas.com

Kompas Gramedia - KG Media; Daerah Khusus Ibukota Jakarta; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading media company is looking for a Strategic Marketing Superintendent to spearhead marketing initiatives. The ideal candidate will possess at least 5 years of experience, including 1-2 years in a leadership role, and demonstrate strong skills in strategy and campaign execution. The role requires innovative thinking and collaboration with creative teams to enhance brand objectives and drive business growth in a fast-paced environment.

Qualifications

• Minimum 5 years of experience in strategic marketing.
• At least 1-2 years in a leadership role.
• Proven track record of successful marketing strategies.

Responsibilities

• Lead development of comprehensive marketing strategies.
• Oversee execution of integrated marketing campaigns.
• Analyze consumer behavior and media trends.

Skills

Strategic Marketing

Brand Management

Digital Marketing

Problem Solving

Project Management

Communication

Analytical Skills

Education

Bachelor's Degree in Marketing or related field

Job description

Strategic Marketing Superintendent Kompas.com

• Lead the development of comprehensive marketing strategies aligned with brand and business objectives.
• Oversee the planning, execution, and optimization of integrated marketing campaigns across multiple channels (digital, social media, traditional media, events, etc.).
• Collaborate with creative, content, and activation teams to ensure campaigns are innovative, engaging, and aligned with brand objectives.
• Analyze consumer behavior, audience insights, and media trends to refine marketing strategies.
• Lead, mentor, and develop a team of marketing planners and strategists.
• Act as a key advisor to leadership on strategic marketing initiatives and business growth opportunities.
• Build strong relationships with internal departments, clients, and external partners to drive synergy and collaboration.
• Create initiatives to generate new revenue streams.

• Minimum 5 years of experience in strategic marketing, brand management, or marketing planning, with at least 1-2 years in a leadership role.
• Additional certifications in marketing strategy, digital marketing, or business analytics are advantageous.
• Proven track record of developing and executing successful marketing strategies and campaigns.
• Experience in integrated marketing, including digital, social media, offline, performance marketing, and events.
• Familiarity with budget planning and ROI measurement for marketing campaigns.
• Ability to translate data insights into actionable strategies.
• Excellent communication and presentation skills to engage stakeholders.
• Highly analytical, creative, and problem-solving mindset.
• Strong project management skills, with the ability to prioritize, multitask, and meet tight deadlines.
• Experience working in fast-paced, dynamic industries with strong adaptability to change.

Broadcast Media, Entertainment, and Publishing, 11-50 employees

KG Media (Kompas Gramedia Group of Media) is an integrated ecosystem of solutions with teams specializing in content, influencer marketing, media investment, sports marketing, strategy, and communication. We are committed to enlightening Indonesia through innovative solutions that address business and social economic challenges.