Staff Marketing

PAPPAJACK; Daerah Khusus Ibukota Jakarta; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading company in the hospitality and tourism sector is seeking a motivated and creative Social Media Specialist. The ideal candidate will develop and manage a comprehensive social media strategy, ensuring engaging content and strong analytics. This role requires 3-5 years of experience in social media marketing and excellent communication skills. Join us to leverage your creativity and expertise in a dynamic environment.

Qualifications

• 3-5 years experience in social media marketing or related field.
• Strong understanding of social media platforms and their audiences.
• Proficiency in social media analytics tools and advertising platforms.

Responsibilities

• Develop and execute a social media strategy that meets company objectives.
• Create engaging content that resonates with the target audience.
• Analyze social media metrics to optimize content and advertising strategies.

Skills

Content Creation

Social Media Strategy

Communication

Analytics

Creativity

Tools

Google Analytics

Facebook Ads Manager

Hootsuite

Job description

1. Develop and execute a social media strategy that meets the company's objectives.

2. Manage and maintain a strong online presence across multiple social media platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.).

3. Create high-quality, engaging content (text, images, videos) that resonates with our target audience.

4. Monitor and respond to comments, messages, and reviews on social media in a timely and professional manner.

5. Analyze social media metrics (engagement rates, follower growth, conversions) to optimize content and advertising strategies.

6. Collaborate with cross-functional teams (marketing, communications, customer service) to ensure consistent branding and messaging.

7. Stay up-to-date with the latest social media trends, algorithm changes, and best practices.

8. Manage social media advertising campaigns (budgeting, targeting, optimization).

9. Develop and maintain a content calendar to ensure consistent posting and minimize downtime.

10. Provide regular reporting and insights on social media performance.

Requirements:

- At least 3-5 years of experience in social media marketing or a related field.

- Strong understanding of social media platforms and their respective audiences.

- Excellent content creation and copywriting skills.

- Proficiency in social media analytics tools (Google Analytics, Facebook Insights, etc.).

- Experience with social media advertising platforms (Facebook Ads Manager, Twitter Ads, etc.).

- Strong communication and interpersonal skills.

- Ability to work independently and as part of a team.

- Familiarity with content management systems (CMS) and social media management tools (Hootsuite, Sprout Social, etc.).

- Creativity and problem-solving skills.

- Attention to detail and ability to multitask.

- Strong time management and organizational skills.

- Ability to adapt to changing priorities and deadlines.

- Experience with influencer marketing and partnerships.

- Knowledge of graphic design and video editing software

If you're a motivated and creative social media professional looking for a new challenge, please submit your application.

What's your expected monthly basic salary?

Which of the following types of qualifications do you have?

How many years' experience do you have as a Marketing Staff?

Are you experienced with copy writing and content creation?

Do you have customer service experience?

Which of the following online advertising methods do you have experience with?

How many years' experience do you have in social media marketing?

Which of the following web analytics tools are you experienced with?

Hospitality & Tourism 11-50 employees