Social Media Specialist-Indonesia

Lazada; Daerah Khusus Ibukota Jakarta; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading company in e-commerce is seeking a Social Media Manager to develop and implement social media strategies across various platforms. The ideal candidate will have at least 3 years of experience in social media and digital marketing, with strong skills in content creation and a Bachelor's degree in a relevant field. This role involves collaboration with cross-functional teams and requires a proactive approach to stay updated with social media trends.

Qualifications

• At least 3 years of experience in social media, digital marketing, or content strategy.
• Good understanding of social media algorithms and best practices.
• Ability to work independently and collaboratively.

Responsibilities

• Collaborate with key accounts to develop social media strategies.
• Manage content calendar and create content for social media channels.
• Monitor and report on social media performance.

Skills

Social trend spotting

Content creation

Storytelling

Education

Bachelor's Degree in Communication

Bachelor's Degree in Marketing

Bachelor's Degree in Visual Communication Design

Job description

Job Responsibilities

1. Collaborate with key accounts to develop social media strategies aligned with our business objectives across various platforms (META, X, TikTok).
2. Manage content calendar and create content (graphics, videos, copy) for social media channels, ensuring alignment with guidelines and local market trends.
3. Monitor, analyze, and report on social media performance, focusing on relevant KPI metrics, and translate performance insights into future content strategies.
4. Collaborate with cross-functional teams to ensure a cohesive brand message and timely campaign communication.
5. Stay updated with emerging social media trends and incorporate them into content creation.
6. Manage daily operations and oversee the end-to-end process from ideation to content production.

Job Requirements

• At least 3 years of experience in social media, digital marketing, e-commerce, or content strategy; a Bachelor's Degree in Communication, Marketing, Visual Communication Design, or related fields is preferred.
• Strong skills in social trend spotting, content creation, and storytelling.
• Good understanding of social media algorithms and best practices.
• Experience in managing and growing social media accounts with insights into KOL orchestration.
• Ability to take on new challenges with strong attention to detail.
• Ability to work independently and collaboratively in a fast-paced environment with a positive attitude.