Social Media Specialist — Content & Growth (Fashion)

CV Mitra Karya Abadi (PIK); Jakarta Utara; On-site; IDR 55,800,000 - 89,280,000; Full time

Job summary

CV Mitra Karya Abadi (PIK) is seeking a Social Media Associate to manage and develop social media accounts. You will create content plans, publish materials, and engage with followers while monitoring trends and performance.

The role requires a basic design/editing tool knowledge (Canva/CapCut) and the ability to write engaging captions. Fresh graduates are welcome, and the company operates in retail fashion footwear.

Qualifications

• Bachelor’s or associate degree in communication, marketing, or related field.
• 1 year of experience in social media, digital marketing, or content creation (fresh graduates welcome).
• Proficient with Instagram, TikTok, Facebook, YouTube.
• Able to develop content plans and content calendars.
• Knowledge of social media trends, algorithms, and digital marketing developments.
• Capable of writing engaging captions, copy, and storytelling content.
• Basic proficiency in design/editing tools such as Canva or CapCut.
• Creative, communicative, detail-oriented, and proactive.
• Able to work independently or in a team.

Responsibilities

• Managing and developing the company’s social media accounts.
• Creating content plans and publication schedules.
• Developing ideas, concepts, and creative content materials for social media.
• Handling the creation, editing, and publication of content.
• Monitoring trends and competitor activity on social media.
• Interacting with followers and responding to comments and messages.
• Regularly monitoring and evaluating content performance.
• Preparing reports on social media progress and insights.

Education

Associate or bachelor’s in Communication Studies, Marketing, Digital Marketing, or related field

Tools

Canva

CapCut

Job description

CV Mitra Karya Abadi (PIK) is seeking a Social Media Associate to manage and develop social media accounts. You will create content plans, publish materials, and engage with followers while monitoring trends and performance.

The role requires a basic design/editing tool knowledge (Canva/CapCut) and the ability to write engaging captions. Fresh graduates are welcome, and the company operates in retail fashion footwear.