Social Media Specialist

Jenna and Kaia; Kota Bandung; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A fashion and lifestyle brand in Bandung is seeking a Social Media Manager with at least 2 years of experience in managing social media for brands. The ideal candidate should have a Bachelor’s in Communication, Marketing, or Management, and possess strong skills in creating and executing social media strategies. Proficiency in analytics tools like Meta Business Suite and TikTok Analytics is essential, along with excellent communication and organizational skills.

Qualifications

• Minimum 2 years of experience in managing social media platforms for brands.
• Deep understanding of social media algorithms and trends.
• Proven ability to create effective social media strategies.

Skills

Social media management

Content planning

Analytics tools proficiency

Copywriting

Organization skills

Education

Bachelor’s Degree in Communication, Marketing or Management

Tools

Meta Business Suite

TikTok Analytics

Google Analytics

Job description

Qualifications & Requirements

• Minimum 2 years of experience in managing social media platforms for brands (Instagram, TikTok, X, Facebook, YouTube, etc.).
• Bachelor’s Degree in Communication, Marketing or Management.
• Deep understanding of social media algorithms, trends and digital consumer behavior.
• Proven ability to create and execute effective social media strategies to increase engagement, reach and conversions.
• Experience in content planning, campaign management and influencer/partnership coordination.
• Strong skills in analytics tools (Meta Business Suite, TikTok Analytics, Google Analytics, etc.) with ability to translate data into actionable insights.
• Excellent copywriting, communication and storytelling skills.
• Creative mindset with a keen sense for fashion, lifestyle and digital culture.
• Strong organizational skills, able to manage multiple projects simultaneously.