Social Media Specialist

Ku Creatives Unlimited; Jakarta Pusat; On-site; IDR 78,120,000 - 133,920,000; Full time

Job summary

Ku Creatives is hiring a Social Media Executive to own our internal brand content. You will craft content for Calvin's personal brand and for the Ku Creatives company, script, edit, and sometimes shoot videos to attract clients and showcase our results.

You will own the content calendar and work closely with Calvin to capture his voice. You should have 2–3 years of social content experience, a relevant Bachelor's degree, and strong editing skills.

Qualifications

• 2–3 years creating social content, preferably for a founder/personal brand.
• Bachelor's degree in communications, marketing, media or related field.
• Strong short-form video editing using CapCut, Premiere Pro or similar.
• Able to script content that hooks viewers and holds attention.
• Comfortable shooting video and directing on camera.

Responsibilities

• Plan and script content for Calvin's personal brand across Instagram, YouTube and LinkedIn.
• Create and manage content for Ku Creatives company account.
• Edit short-form and long-form video for each platform.
• Shoot content when needed or direct on-camera talent.
• Turn case studies and behind-the-scenes into engaging content.

Skills

Social content creation

Video editing

Scripting

On-camera direction

Content calendar management

Storytelling

Copywriting for hooks

Independent working

Education

Bachelor's degree (communications/marketing/media)

Tools

CapCut

Premiere Pro

Job description

Ku Creatives is looking for a creative and driven Social Media Executive to build our own brand from the inside. This role is not for client work. You will create content for our founder Calvin's personal brand on Instagram, YouTube and LinkedIn, and for the Ku Creatives company account.You will script, edit and sometimes shoot content that attracts clients and grows our reputation. We turn results, case studies and behind-the-scenes moments into content people want to watch. We are looking for someone who can own a content calendar, work closely with Calvin to capture his voice, and keep a steady stream of content going out.

What You Will Be Doing

• Plan and script content for Calvin's personal brand across Instagram, YouTube and LinkedIn (Calvin.KCU)
• Create and manage content for the Ku Creatives company account (kucreatives.llc)
• Edit short-form and long-form video that fits each platform
• Shoot content when needed, either on your own or by directing on-camera talent
• Turn our case studies, results and behind-the-scenes into content that attracts clients
• Build content calendars and keep a consistent posting schedule
• Write hooks, captions and copy that fit each platform
• Track what performs and use the data to shape the next round of content
• Stay on top of trends, formats and platform changes
• Work closely with Calvin to capture his ideas and voice
• Coordinate with the in-house production team on graphics, thumbnails and edits when needed

Requirements

What We Are Looking For

• Minimum 2 to 3 years creating social content, ideally for a personal brand or founder
• A Bachelor's degree, ideally in communications, marketing, media or a related field
• Strong short-form video editing skills using CapCut, Premiere Pro or similar
• Able to script content that hooks viewers and holds their attention
• Comfortable shooting video and directing people on camera
• A solid understanding of how Instagram, YouTube and LinkedIn each work
• A portfolio of content you have scripted and edited
• A good sense of storytelling, pacing and trends
• Strong writing skills for hooks and captions
• Organised, able to run a content calendar and hit posting deadlines
• Self-driven and able to work independently
• Willing to WFO in South Jakarta
• Able to join immediately

Good to Have

• Experience growing a founder or personal brand account
• Experience creating B2B, agency or marketing content
• Familiar with AI content tools such as HeyGen, Descript, ElevenLabs and CapCut
• Basic graphic design skills for thumbnails and simple statics
• Experience with YouTube long-form and LinkedIn thought-leadership content

Ku Creatives is an in-house AI-powered ad creative production floor based in Jakarta, Indonesia. We produce ad creatives for Bear Grylls, Water2, Fortune 500 agencies, and 70+ creative teams worldwide, delivering over 1,300 videos every month.

Our editors work with the most advanced AI tools on the market (MakeUGC, Adobe Firefly, HeyGen, ElevenLabs, Nano Banana, and more) from our production floor in Jakarta. We provide dedicated editors, copywriters, AI UGC generation, animated character ads, and static ads on a fixed monthly subscription to international brands only.

If you want to work with world-class clients, learn cutting-edge AI tools, and be part of one of Indonesia's fastest-growing creative production teams, Ku Creatives is where you build that career.