Social Media Specialist

HijabChic; Cinunuk; On-site; USD 6.000 - 12.000; Full time

Job summary

A leading apparel brand is seeking a Social Media Specialist to enhance brand engagement and execute digital marketing strategies. The ideal candidate must possess a Bachelor's degree and experience in managing social media accounts. Responsibilities include content creation, performance analysis, and collaboration with marketing teams. You will work with a creative environment, contributing to exciting campaigns while staying up-to-date with social media trends.

Qualifications

• 1 year of experience in managing social media accounts and creating content.
• Proficient in editing tools with strong social media strategy skills.

Responsibilities

• Develop creative and effective social media strategies to increase engagement.
• Create and schedule social media content, analyze performance metrics.

Skills

Time Management

Content Strategy

Creative Design

Trend Awareness

Content Creation

Strategic Thinking

Social Media Analytics

Teamwork

Analytical Skills

Social Media Marketing & Management

Education

Bachelor's degree in Communication, Public Relations, Marketing, or a related field

Tools

Canva

CapCut

VN

Job description

Social Media Specialist
Hijab Chic - Apparel & Fashion
Level : Officer / Executive

Marketing |Full Time |JAWA BARAT, Kota Bandung |

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Job Description :
Job Description:

Develop a creative and effective social media strategy to increase engagement, reach, and followers.

Create content plans and manage all social media content consistently and on schedule.

Take and edit content (photos & videos) aligned with the brand identity and campaign needs.

Handle product launch content (pre-teasing, teasing, launching, post-launch).

Collaborate with the creative team to optimize content for each campaign.

Support the e-commerce team in promotional activities through soft selling and hard selling strategies.

Monitor daily performance and apply insights to adjust ongoing strategies and content.

Analyze and report social media performance using analytical tools.

Deliver monthly KPI reports and recommend improvements.

Stay updated with social media trends and continuously apply best practices.

Requirements:

Bachelor's degree in Communication, Public Relations, Marketing, or a related field.

Minimum 1 year of experience in managing social media accounts and creating content.

Comfortable with capturing content in the field (behind the scenes, campaign shoots, events, etc.).

Mastery of all major social media platforms (Instagram, TikTok, X, YouTube, Threads, etc.).

Creative, fast learner, communicative, and a strong team player.

Excellent task management and ability to meet deadlines.

Proficient in editing tools such as Canva, CapCut, VN, or similar.

Strong understanding of soft selling and hard selling strategies on social media.

Up-to-date with social media trends and online market dynamics.

Excellent verbal and written communication skills.

Passionate about social media and creating engaging content.

Skills :

Time Management, Content Strategy, Creative Design, Trend Awareness, Content Creation, Strategic Thinking, Social Media Analytics, Teamwork, Analytical Skills, Social Media Marketing & Management

Close Date :

31-Dec-2025

Company Size :
1-50 employees

Uniform :
Casual

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