Social Media Officer

BVR Group Asia; Denpasar; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading company in Indonesia is seeking a Social Media Manager to enhance their brand presence across various platforms. The ideal candidate will possess strong content creation skills and experience managing community engagement. Responsibilities include developing social media strategies, producing engaging content, and analyzing performance metrics to optimize impact.

Qualifications

• Minimum 1 year experience managing social media, preferably in beauty/F&B/hospitality.
• Strong skills in visual storytelling and content creation.
• Proficient in various social media platforms and analytics tools.

Responsibilities

• Develop and execute social media strategies across platforms.
• Produce and manage high-quality social media content.
• Monitor and analyze social media performance.

Skills

Visual storytelling

Content creation

Copywriting

Analytical skills

Education

Diploma/Bachelor's degree in Marketing or Communications

Tools

Canva

CapCut

Meta Business Suite

Google Analytics

Job description

Requirements

• Diploma/Bachelor's degree in Marketing, Communications, or related field
• Minimum 1 years experience managing social media platforms (beauty/F&B/hospitality preferred)
• Strong visual storytelling and content creation skills
• Proficient in Canva, CapCut, Meta Business Suite
• Excellent copywriting and brand voice adaptation
• Understanding of social media algorithms and trends
• Analytical skills using Meta Insights and Google Analytics
  
  

Job Descriptions

• Develop and execute platform-specific social media strategies
• Create monthly content calendars with engaging post ideas
• Produce high-quality content (posts, stories, reels) for all platforms
• Adapt content style for different platforms (IG, TikTok, Facebook, etc.)
• Manage daily posting and community engagement (comments/DMs)
• Increase audience interaction and growth
• Collaborate with creative teams for content production
• Monitor, analyze, optimize social media content based on analytics
• Provide monthly performance reports
• Assist marketing team with paid social campaigns
• Help develop campaign concepts and creatives