Social Media Executive – Hospitality & Lifestyle Brand (Bali-Based Opportunity)
Location: Bali, Indonesia
Employment Type: Full-time
Salary: Competitive
About the Opportunity
A prominent hospitality and lifestyle group with a growing footprint in Bali is seeking a Social Media Executive to lead and elevate its online presence. Known for delivering premium experiences and products, the brand is looking for a digital native who understands how to tell stories, build community, and drive engagement through compelling content and platform strategy.
This is an exciting role for a creative and data-savvy social media professional ready to take ownership of social channels for a respected lifestyle brand.
Key Responsibilities
Manage day-to-day operations of social media channels (Instagram, Facebook, TikTok, LinkedIn)
Create and schedule engaging, high-quality content aligned with the brand’s tone and marketing goals
Collaborate with the marketing and creative teams to plan monthly content calendars and campaign rollouts
Engage with the community: respond to comments, messages, and mentions in a timely, on-brand manner
Monitor analytics, track performance, and report on KPIs to optimise content and strategy
Research trends, hashtags, and platform updates to keep content fresh and competitive
Coordinate with photographers, videographers, and influencers for content creation
Support social media coverage of live events and activations across Bali
Requirements
2+ years of experience in social media management, ideally within hospitality, retail, F&B, or lifestyle brands
Strong visual and written storytelling skills; able to craft engaging captions and content
Proficiency in tools such as Meta Business Suite, Canva, and basic video editing apps
Familiar with paid social campaign basics and reporting metrics
Passion for creating meaningful brand experiences online
Excellent command of English; other languages are a plus
Based in or willing to relocate to Bali; flexible availability for events and shoots
What’s on Offer
Competitive salary with growth potential in a creative, fast-paced environment
Work with a vibrant team driving a premium lifestyle brand in one of Southeast Asia’s most dynamic markets
Opportunity to lead the voice and visual identity of the brand online
Access to exciting industry events, collaborations, and lifestyle perks