Social Media Content Creator

Amar Bank; Daerah Khusus Ibukota Jakarta; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading digital bank in Jakarta is looking for a Social Media Content Creator to engage audiences across multiple platforms. The ideal candidate is creative, possesses strong copywriting skills in both Bahasa Indonesia and English, and is proficient in visual design tools and video editing software. Join us to help transform ideas into visuals that build brand awareness while working in a fun, innovative environment.

Benefits

Innovative work environment

Career growth opportunities

Fun workplace culture

Qualifications

• Proven experience as a social media content creator, copywriter, or similar role.
• Strong writing and communication skills in Bahasa Indonesia and English.
• Understanding of social media algorithms and trends for platforms like Instagram, TikTok, and YouTube.

Responsibilities

• Produce engaging and relevant content to connect with audiences across social media.
• Craft compelling copy and scripts that align with brand messaging.
• Analyze social media metrics to evaluate content performance.

Skills

Social media content creation

Copywriting

Visual design

Video editing

Creativity

Tools

Canva

Photoshop

Illustrator

CapCut

Premiere Pro

Job description

Who are we?

Amar Bank is one of the most technologically advanced digital banks in Indonesia. Our leading

digital lending product, Tunaiku has the distinction of being the first FinTech product in

Indonesia. We are also the first digital bank on the cloud. As the first profitable digital bank, we

managed to get listed on the Indonesian Stock Exchange.

How did we manage to do that?

We are changing people’s perception of a bank. We believe we are the innovators who combine

customer focus principles with creating technology-based impact. We incorporate freedom and

flexibility as part of our startup working culture DNA to encourage innovation in creating better

financial solutions for the banking industry. We think of ourselves as, ‘A technology company

with a banking license’. For this reason, we ‘Act like a FinTech, and think like a Bank.’

How did it all start?

Founded on March 15, 1991, in Surabaya as PT Anglomas International Bank (Amin Bank), the

bank was acquired by Tolaram Group and transformed to PT Bank Amar Indonesia (Amar Bank)

in 2014. It has then undergone a significant digital transformation to become one of the

country's forerunning fintech institutions through its award-winning digital lending platform,

Tunaiku.

Our philosophy, mission, and vision

Technology must impact lives, must improve lives. We exist to provide banking to those who

‘need’ and not only to those who ‘want’. Services when provided to those who need at the time

of their need brings smiles. Our vision is to bring 200 million smiles.

More about the bank with startup culture environment

Consist of 1000+ people, you will meet people who love to grow, dream big, and actually have

fun at the workplace! We provide a great working environment that pushes people to grow

outside their comfort zone. People with high drive and ambition find us a very attractive place to

work as their career growth matches their own drive and not any staid policies. Thus we hold

the honor of being awarded “Best Place to Work in Indonesia”.

Recently Amar Bank was awarded as Inspirational Brand from APEA (Asia Pacific Enterprise

Awards) 2022. Of course, our innovation won't stop here. So if you would love to be a part of it,

have a growth mindset, and are constantly hungry for challenges, we invite you to join us in our

journey to ‘Impact Lives’.

Join us today and create #unlimitedinnovations!

Responsibilities

• Produce engaging and relevant content (posts, videos, graphics, stories, reels) to educate, entertain, and connect with audiences across multiple social media platforms.
• Craft compelling copy and scripts that align with brand messaging and marketing strategies.
• Create visually appealing designs and videos, from concept to final edit.
• Stay up-to-date with current social media trends, memes, and cultural moments, integrating them into content.
• Analyze social media metrics to evaluate content performance and adjust strategies accordingly.

Requirements

• Proven experience as a social media content creator, copywriter, or similar role.
• Super creative with a strong sense of humor and a youthful mindset.
• Ability to work independently on ideation and execution without waiting for detailed directions.
• Strong writing and communication skills in Bahasa Indonesia and English.
• Proficiency in visual design tools (e.g., Canva, Photoshop, Illustrator) and video editing software (e.g., CapCut, Premiere Pro).
• Understanding of social media algorithms and trends for platforms like Instagram, TikTok, and YouTube.
• Ability to interpret social media analytics and optimize content accordingly.

Bonus Point If

• Experience working with influencers or UGC creators.
• Skills in basic photography/videography.
• Understanding of SEO for social media.

We exist to help people in Amar Bank to solve problems that can be unimaginable at times. We monitor, assist, and design conceptual messages, so the customer will have more understanding of every message that we want to deliver.

It’s our job to innovate a desire among the public for our products and services and transform ideas into visuals so we can build brand awareness and image.