Skincare Content Strategist

Arya Noble; Jakarta Pusat; On-site; IDR 96,000,000 - 144,000,000; Full time

Job summary

Arya Noble is seeking a Content Specialist to drive content strategy and social media execution from its Jakarta office. You will research skincare trends, craft editorial plans, and ensure content aligns with brand guidelines and campaign goals.

You will analyze audience insights to improve future content, manage publishing schedules, and collaborate with internal and external partners to support business objectives.

Qualifications

• Bachelor's degree in Marketing Communication, Business Management, or related field.
• 1 - 2 years in social media marketing or content creator fields
• Experience in the Beauty Industry or FMCG will be a plus.

Responsibilities

• Conduct research on competitor content, skincare industry, customers, and social media trends to identify content opportunities and support campaign content planning.
• Develop editorial plans (EP), including content ideas, publishing schedules, and content briefs based on campaign objectives and brand guidelines.
• Analyze content performance and audience insights to provide recommendations for improving future content effectiveness.
• Maintain good relations and collaboration with internal and external parties to achieve operational & business goals.
• Develop, execute, and review content across social media accounts to ensure alignment with approved editorial plans, campaign guidelines, brand messaging, and quality standards before publication.
• Manage audience interactions across social media platforms to improve engagement and community loyalty.
• Manage content assets, publishing schedules, campaign documentation, and administrative requirements to support content operations.

Skills

Social media marketing

Content creation

Campaign planning

Editorial calendars

Brand guidelines

Education

Bachelor's in Marketing Communications

Business Management

Job description

Arya Noble is seeking a Content Specialist to drive content strategy and social media execution from its Jakarta office. You will research skincare trends, craft editorial plans, and ensure content aligns with brand guidelines and campaign goals.

You will analyze audience insights to improve future content, manage publishing schedules, and collaborate with internal and external partners to support business objectives.