Senior Marketing Executive

Wesley Methodist School (Bandar Seri Coalfields); Sungai Buluh; On-site; MYR 30,000 - 60,000; Full time

Job summary

An established educational institution seeks a dynamic marketing professional to enhance student recruitment efforts. This role involves collaborating with school leadership to implement innovative marketing strategies, engaging with potential students and parents, and representing the school at various promotional events. The ideal candidate will possess a degree in a relevant field and demonstrate strong communication and interpersonal skills. Join this forward-thinking organization to make a significant impact in the education sector and help shape the future of students.

Qualifications

• Minimum Degree in Marketing or related discipline required.
• Knowledge of counselling principles and techniques is essential.

Responsibilities

• Collaborate with principals for marketing efforts and school promotions.
• Manage student recruitment processes and maintain records.

Skills

Interpersonal Skills

Communication Skills

Planning and Organizing

Digital Marketing

Social Media Savvy

Education

Degree in Marketing

Degree in Graphic Design

Degree in Counselling

Degree in Social Science

Degree in Psychology

Degree in Business

Tools

Microsoft Applications

Canva

Job description

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Location: Bandar Seri Coalfields, Sungai Buloh

Key Responsibilities:

1. Collaborate with principals and MCOE Marketing Unit to execute marketing efforts such as banners, leaflets, posters, website updates, and social media campaigns.
2. Coordinate school promotion visits to Methodist and other denomination churches.
3. Identify and engage potential feeder schools for student recruitment.
4. Provide prospective parents with accurate information about the school’s curriculum and student welfare.
5. Follow up on inquiries and applications to recruit new students.
6. Manage and track the student recruitment numbers and the admission processes.
7. Handle inquiries from digital marketing campaigns for conversion to enrollments.
8. Represent the school at education fairs, roadshows, workshops, and other promotional events.
9. Maintain up-to-date records of recruitment and admissions activities.
10. Stay informed about education industry trends and update professional knowledge.
11. Support additional projects and tasks assigned by principals and MCOE Marketing Unit.

Job Requirements:

• Possess a minimum Degree in Marketing, Graphic Design, Counselling, Social Science, Psychology, Business, or related discipline.
• Knowledge of counselling principles, methods, and techniques.
• Knowledge and skills in using computer software e.g., Microsoft applications and Canva.
• Ability to analyze and interpret the needs of parents and students and offer appropriate solutions.
• Strong interpersonal and communication skills, with the ability to communicate comfortably with parents and students in a courteous and professional manner.
• Good planning, organizing, coordinating, presentation, and time management skills.
• Creative, resourceful, customer-focused, self-motivated, and results-oriented.
• Good English written and verbal communication skills.
• Social media savvy, especially on Facebook and Instagram. Understand social media trends and developments.

Application questions include: your right to work in Malaysia, years of marketing experience, expected salary, digital marketing experience, transportation access, and notice period.