Overview
Reporting to the Marketing Manager, this position is responsible for supporting SEACAD Technologies’ business unit to drive growth and brand presence in Indonesia. This role will assist all trade and digital marketing efforts to facilitate market expansion and channel growth through driving effective brand strategies.
Responsibilities
Marketing responsibilities (50%)
- Developing, driving and implementing marketing activity for selected products.
- Developing and overseeing the marketing plan for specific channels within the organization.
- Implementing channel campaigns to expand market share and pursue aggressive growth targets.
- Plan, organize, and execute strategic events (exhibitions and seminars) to drive awareness, generate leads, and engage stakeholders. Work closely with all aspects of the business to gather product and channel insights.
- Collaborate with product and corporate marketing teams to support brand development and experiential activities.
Digital Marketing responsibilities (50%)
- Manage all social media channels and day-to-day activities, including developing relevant content topics to reach the company’s target audiences.
- Design, build and maintain our social media presence with our third-party vendor.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI & KPIs).
- Prepare creative content on a weekly basis.
- Design and develop cohesive marketing campaigns across platforms, including Google Ads, EDM, Facebook, Instagram, Twitter, and YouTube.
Skills & Qualifications
- 2 – 5 years of experience in marketing or a similar role.
- Diploma/Degree in Marketing, Digital Marketing, Media Communications or related field.
- Proficiency in English communication.
- Good knowledge and experience in exhibitions/events in Indonesia across different industries.
- Strong attention to detail, good interpersonal skills, and creative thinking in digital marketing ideas.
- Independent and positive work attitude, able to work in a fast-paced environment.
- Knowledge of design tools like Adobe Illustrator and Photoshop.