Senior Marketer (Planning · Strategy · E-commerce · Data-driven Marketing)

Moon Mate (PT. Merdeka Moon Indonesia); Provinsi Bali; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A dynamic marketing company in Bali is seeking a Senior Digital Marketer to lead its sales and marketing funnel. The ideal candidate should have strong content planning skills, hands-on experience in e-commerce optimization, and the ability to turn data into growth strategies. Responsibilities include leading campaigns on various platforms and driving e-commerce growth. A focus on creativity, collaboration, and relationship-building is essential for this role.

Qualifications

• Able to connect with people and build positive relationships.
• Proven strategic planning ability.
• Knowledge of SEO & analytics tools (GA4, Looker Studio).
• Project management & teamwork skills.

Responsibilities

• Lead content planning with understanding of YouTube & TikTok.
• Plan & execute cross-channel campaigns.
• Create impactful content through strong copywriting.
• Drive e-commerce growth by managing performance funnels.
• Run and analyze performance ads to maximize ROI.
• Support SEO & website development.

Skills

Content planning skills

E-commerce optimization

Performance ads

Strong copywriting

Video editing skills

SEO & analytics tools

Job description

Key Mission

We are looking for a Senior Digital Marketer to lead Moon Mate’s sales & marketing funnel. This role requires strong content planning skills, hands-on experience in e-commerce optimization and performance ads, and the ability to turn data & market research into actionable growth strategies.

You will work closely with the Founder to design and execute campaigns for IG, TikTok, YouTube, and e-commerce. Beyond execution, we expect you to bring ideas, creativity, and planning power to the table, helping to shape the brand’s voice and growth direction. A warm personality and collaborative spirit are essential- we value marketers who can connect with both data and people.

Please read carefully before applying. We are looking for serious candidates who are committed and ready to grow together with Moon Mate.

Main Responsibilities

• Lead Content planning with strong understanding of YouTube & TikTok: that build trust and engagement
• Plan & execute cross-channel campaigns for IG, YouTube, TikTok, Shopee, and Tokopedia
• Create impactful content through strong copywriting, video editing, and consistent brand tone
• Drive E-commerce growth by managing and optimizing performance & conversion funnels
• Run and analyze performance ads on Meta, TikTok, and Google to maximize ROI
• Support SEO & website development to strengthen brand visibility and traffic
• Conduct market & consumer research to turn insights into growth strategies
• Collaborate closely with the Founder, inhouse designer and influencers

Requirements

• - able to connect with people and build positive relationships
• Proven strategic planning ability (must-have )
• Knowledge of SEO & analytics tools (GA4, Looker Studio)
• Project management & teamwork
• Video Editing Skills

Preferred Background

• Agency experience (fast & adaptive)
• Hospitality or premium brand experience (branding & customer experience mindset)
• Interest in fitness, wellness, and lifestyle