Senior eCommerce & Performance Marketing Lead

WPP; Jakarta Pusat; On-site; IDR 223,200,000 - 357,120,000; Full time

Job summary

WPP Media in Jakarta seeks an experienced eCommerce and paid search specialist to optimize campaigns across Lazada, Shopee, Meta, and GrabFood. You will work with clients to deliver data-driven recommendations and growth.

The role requires 2–3 years in biddable media with strong Excel skills and the ability to train others. You will collaborate with Campaign Delivery and Client Leadership to meet KPIs and deliver integrated proposals.

Qualifications

• Minimum 2–3 years’ experience in a biddable media and client-facing role.
• Strong understanding of Search and eCommerce platforms (Lazada, Shopee, Amazon).
• Proven success in running audience-based, performance-driven campaigns.
• Proficiency in Microsoft Excel and automated dashboards; analytical mindset that is both creative and data-driven.
• Bachelor’s degree required; concentration in advertising, marketing, business administration, or communications preferred.
• Excellent understanding of media fundamentals.
• Strong quantitative skills, including analytical abilities and math proficiency.
• Ability to meet tight deadlines while delivering flawless work.
• Excellent verbal and written communication skills.
• Ability to train and demonstrate leadership capability.
• Genuine curiosity and interest in clients and their businesses.

Responsibilities

• Act as an expert in eCommerce, responsible for planning and optimizing the effectiveness of Search and eCommerce campaigns.
• Plan media across platforms like Lazada, Shopee, Meta, and FSA (Grab & Foodpanda).
• Demonstrate outstanding ability to think creatively and troubleshoot problems.
• Execute tests, collect and analyze data, identify trends, and provide insights.
• Gain knowledge and experience to support the team in developing eCommerce strategies for existing business.
• Keep pace with industry trends and developments, aiming to be first to market with innovative approaches.
• Serve as the Search and eCommerce Champion and point of contact within the group.
• Build close relationships with vendors such as Lazada, Shopee, Grab,Foodpanda, Meta, and Amazon.
• Maintain a deep understanding of client business goals and marketing objectives, translating them into digital strategies.
• Communicate effectively and demonstrate strong planning, organizational, problem-solving, and analytical skills.
• Prepare and present strategic media recommendations to clients and agency management, including objectives, strategy, rationale, and projections.
• Supervise the implementation of all biddable media campaigns.
• Stay updated on current events, digital media trends, and industry developments that impact business.
• Serve as an expert in performance optimization.

Skills

Biddable media

Client-facing

Search platforms

eCommerce platforms

Excel

Dashboards

Analytical

Quantitative skills

Communication

Leadership

Creative thinking

Education

Bachelor’s degree

Tools

Excel

Job description

WPP Media in Jakarta seeks an experienced eCommerce and paid search specialist to optimize campaigns across Lazada, Shopee, Meta, and GrabFood. You will work with clients to deliver data-driven recommendations and growth.

The role requires 2–3 years in biddable media with strong Excel skills and the ability to train others. You will collaborate with Campaign Delivery and Client Leadership to meet KPIs and deliver integrated proposals.