Senior Digital Marketing Freelance

PT GTech Digital Asia; Jakarta Pusat; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A technology company in Jakarta is seeking a Digital Marketing Specialist to develop and manage campaigns across various platforms. The role requires at least 3 years of experience in digital marketing, along with skills in SEO and analytics tools. Ideal candidates will hold a Bachelor's degree in a related field and have experience in A/B testing and performance optimization.

Qualifications

• At least 3 years of experience in digital marketing.
• Experience with performance optimization and targeting.
• Certifications from Google, Meta, or HubSpot are a plus.

Responsibilities

• Develop and manage campaigns on Google Ads, Meta Ads, and TikTok Ads.
• Analyze user behavior to improve performance across digital marketing channels.
• Monitor key performance indicators to guide strategic decisions.
• Collaborate with creative and product teams on campaign delivery.

Skills

Digital marketing

SEO

SEM

Analytics

A/B testing

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

GA4

Ahrefs

Google Search Console

Mailchimp/Klaviyo

Job description

We are a Technology Company and a member of one of the largest group companies in Indonesia, with a main focus on investing in technology. GTech provides technology solutions that allow brands and organizations to create seamless customer experiences both online and offline, with the goal of improving revenue growth.

Headed by Ariadi Anaya, Chief Executive Officer, GTech is a team of 80 passionate professionals driven by the spirit to be “bold and explore new things”. Our headquarters are in Jakarta, and we have team members spread across Singapore and China.

Job Responsibilities:

• Develop and manage paid campaigns on platforms like Google Ads, Meta Ads, and TikTok Ads to drive traffic, conversions, and brand awareness.
• Improve performance across SEO, SEM, email marketing, and social media by analyzing user behavior and refining the digital funnel.
• Monitor key performance indicators (CTR, CPA, ROAS, etc.) using tools such as Google Analytics (GA4) and Meta Business Suite to guide strategic decisions.
• Work closely with creative, content, and product teams to align campaign messaging, visuals, and delivery with overall marketing goals.

Requirements:

• Bachelor’s degree in Marketing, Communications, Business, or a related field
• Minimum 3 years of experience in digital marketing
• Skilled in tools like GA4, Ahrefs, Google Search Console, Mailchimp/Klaviyo
• Experience with A/B testing and performance optimization
• Strong understanding of digital funnels, targeting, and analytics
• Google, Meta, or HubSpot certifications are a plus