Senior Brand Manager

PT Nirwana Lestari.; Tangerang; On-site; IDR 1.242.338.000 - 1.573.630.000; Full time

Job summary

A leading consumer goods company in Tangerang is seeking an experienced Senior Brand Manager to develop and execute brand strategies and manage marketing campaigns. The ideal candidate will have 5-6 years of brand management experience and strong analytical and leadership skills. This full-time position offers a competitive salary and benefits, reflecting our commitment to employee development and work-life balance.

Benefits

Health insurance

Retirement plans

Opportunities for professional development

Work-life balance

Qualifications

• Minimum 5-6 years of experience in brand management.
• Proven track record of developing successful brand strategies.
• Strong analytical and data-driven decision-making skills.
• Exceptional communication and presentation skills.
• Demonstrated leadership skills to motivate and mentor a team.

Responsibilities

• Develop and execute brand strategies for product portfolio.
• Lead and manage marketing campaigns to enhance brand visibility.
• Analyze market trends and consumer insights for brand growth.
• Collaborate with cross-functional teams for cohesive messaging.
• Manage brand budgets and performance metrics.

Skills

Brand strategy development

Market analysis

Campaign management

Cross-functional collaboration

Analytical skills

Communication skills

Leadership

Proficiency in marketing tools

Job description

About the role

We are seeking a talented and experienced Senior Brand Manager to join our dynamic team at PT Nirwana Lestari. As a Senior Brand Manager, you will play a crucial role in shaping the strategic direction and execution of our brand portfolio. This is a full-time position based in Alam Sutera Tangerang, Banten.

What you'll be doing

• Develop and execute brand strategies for our product portfolio, focusing on both existing brands and upcoming product launches.
• Lead and manage marketing campaigns to enhance brand visibility and market presence.
• Analyze market trends, consumer insights, and competitor activities to identify opportunities for brand growth.
• Collaborate with cross-functional teams, including R&D, sales, and digital marketing, to ensure cohesive brand messaging.
• Manage brand budgets and track performance metrics to evaluate campaign effectiveness.
• Lead brand positioning initiatives and ensure alignment with company goals and values.
• Guide the creative direction for brand materials, packaging, and advertising content.
• Drive innovation by exploring new opportunities for product development and brand expansion.

What we're looking for

• Minimum 5-6 years of experience in brand management, preferably within the consumer goods or retail industry.
• Proven track record of developing and executing successful brand strategies that have driven measurable business results.
• Excellent understanding of consumer behaviour, market trends, and competitive landscapes.
• Strong analytical and data-driven decision-making skills, with the ability to turn insights into actionable plans.
• Exceptional communication and presentation skills, with the ability to effectively influence and engage stakeholders at all levels.
• Demonstrated leadership skills, with the ability to motivate and mentor a team.
• Proficiency in relevant marketing tools and technologies, including brand management software and data analysis platforms.

What we offer

At PT Nirwana Lestari, we are committed to providing our employees with a rewarding and fulfilling work experience. In addition to a competitive salary, we offer a comprehensive benefits package that includes health insurance, retirement plans, and opportunities for professional development. We also value work-life balance.

If you are passionate about brand management and ready to join a dynamic and innovative team, we encourage you to apply for this exciting opportunity. Apply now to take the first step towards an enriching career at PT Nirwana Lestari.