Senior Brand Manager

Foom Lab Global; Daerah Khusus Ibukota Jakarta; On-site; USD 30.000 - 50.000; Full time

Job summary

A leading company in consumer goods seeks a seasoned Brand Marketing Manager to elevate their brand presence. The ideal candidate will develop comprehensive brand strategies, lead creative campaigns, and manage a high-performing team. This role demands extensive experience in brand marketing and strong analytical skills to drive results in a competitive marketplace.

Qualifications

• 10+ years of experience in brand marketing, preferably in consumer goods, retail, or lifestyle.
• Proven track record in brand strategy, campaign execution, and market positioning.
• Strong analytical skills to track brand performance.

Responsibilities

• Develop and execute comprehensive brand strategies to strengthen brand positioning.
• Oversee digital and social media strategies for brand engagement.
• Manage and mentor a team of brand marketers.

Skills

Leadership

Digital Marketing

Market Analysis

Brand Strategy

Communication

Education

Bachelor’s or Master’s degree in Marketing, Business, Communications, or related field

Job description

Thanks for visiting our Career Page. Please review our open positions and apply to the positions that match your qualifications.

• Develop and execute comprehensive brand strategies to strengthen brand positioning and awareness.
• Oversee multi-channel marketing campaigns , ensuring alignment with business objectives.
• Lead the creative direction of brand messaging, content, and visual identity across all platforms.
• Manage and mentor a team of brand marketers, ensuring high performance and collaboration.
• Corporate Branding: Establish and maintain strategic partnerships, including influencers, media, and sponsorship opportunities .
• Enabler: Oversee digital and social media strategies , ensuring brand engagement and audience growth.
• Analyze market trends, consumer insights, and competitive landscape to refine brand strategies.
• Manage brand budgets , ensuring efficient allocation for maximum impact.
• Collaborate with cross-functional teams , including product, sales, and creative, to ensure brand consistency.

Requirements:

• Bachelor’s or Master’s degree in Marketing, Business, Communications, or a related field .
• 10+ years of experience in brand marketing, preferably in consumer goods, retail, or lifestyle industries.
• Proven track record in brand strategy, campaign execution, and market positioning .
• Strong leadership and team management skills with experience leading cross-functional teams .
• Excellent understanding of digital marketing, influencer marketing, and customer engagement strategies .
• Experience in budget management and performance-driven marketing .
• Strong analytical skills to track brand performance and optimize marketing efforts.
• Exceptional communication and presentation skills.

We've received your resume. Click here to update it.

Attach resume as .pdf, .doc, .docx, .odt, .txt, or .rtf (limit 5MB) orPaste resume