Senior Ad Monetisation Expert — Web & App (Remote)

Dating Group; Jakarta Pusat; Remote; IDR 70,000,000 - 110,000,000; Full time

Benefits offered by this job

Remote opportunity

Vacation 28 days

Wellness days 7 per year

Referral bonus up to $5,000

Training/conference stipend 50%

English lessons discount

Health benefits up to $1,000 per year

Equipment provided or reimbursed

Recognition program

Job summary

Social Discovery Group (SDG) is seeking a Senior Ad Monetisation Specialist – Web & App to own and optimise our ad monetisation stack across global web and mobile platforms. You will directly configure AdMob, Ad Manager, mediation, and programmatic demand to grow revenue while preserving user experience.

You will partner with Product, Engineering, Data, Marketing, and Finance to design scalable ad structures, troubleshoot issues, test monetisation strategies, and deliver dashboards showing

Qualifications

• Advanced hands-on experience with Google AdMob.
• Advanced hands-on experience with Google Ad Manager.
• App ad mediation setup and optimisation, including bidding, waterfalls, mediation groups, demand partners, and country-level optimisation.
• Web ad monetisation, including ad units, line items, orders, targeting, programmatic demand, direct campaigns, and yield optimisation.
• Experience writing clear implementation requirements for Engineering.

Responsibilities

• Own the ad monetisation strategy and execution across web and mobile apps.
• Configure, manage, and optimise AdMob, Google Ad Manager, app mediation, web ad inventory, programmatic demand, and ad placements.
• Audit the current ad setup and identify opportunities to improve fill rate, eCPM, show rate, ARPU, and total ad revenue.
• Design and manage ad unit structures across multiple brands, platforms, countries, user segments, and placements.
• Introduce and optimise ad formats such as banners, interstitials, native ads, and potentially rewarded ads.
• Set up and optimise mediation groups, bidding, waterfalls, demand partners, floors, and country-level strategies.
• Troubleshoot ad revenue issues, including no-fill, low show rate, SDK/adapter issues, consent-related issues, policy limitations, and app release impacts.
• Work with Engineering to implement SDKs, mediation adapters, ad placements, event tracking, consent flows, and QA processes.
• Work with Product to ensure ad placements maximise incremental revenue without damaging subscription conversion, user retention, or user experience.
• Work with Data to build reporting dashboards and monitor key ad monetisation metrics by platform, brand, country, placement, app version, and user type.
• Run experiments to test ad formats, placements, frequency caps, mediation changes, and demand partners.
• Monitor ad quality, policy compliance, brand safety, privacy requirements, and consent management.
• Provide weekly reporting, insights, and recommendations to leadership.

Skills

AdMob

Ad Manager

Mediation

Programmatic

Ad placements

Mediation groups

Demand partners

Country optimization

Consent management

GDPR/CCPA

SDK implementation

QA tools

Analytics tools

Google Analytics

BigQuery

Excel

AB testing

Subscription revenue

Tools

Looker

Tableau

Power BI

Job description

Social Discovery Group (SDG) is seeking a Senior Ad Monetisation Specialist – Web & App to own and optimise our ad monetisation stack across global web and mobile platforms. You will directly configure AdMob, Ad Manager, mediation, and programmatic demand to grow revenue while preserving user experience.

You will partner with Product, Engineering, Data, Marketing, and Finance to design scalable ad structures, troubleshoot issues, test monetisation strategies, and deliver dashboards showing