Sales & Marketing Specialist

Universitas Horizon Indonesia; Karawang; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading education institution in Indonesia seeks a Marketing Specialist to drive lead generation and develop marketing strategies. Candidates must have a Bachelor's degree and 2+ years of experience, showcasing creativity and effective communication skills. This role involves managing marketing campaigns, enhancing outreach, and researching trends to create impactful visual content.

Qualifications

• Minimum of 2 years of experience in a similar role.
• Must show a portfolio exemplifying marketing competence and creativity.

Responsibilities

• Develop marketing activities for lead generation (e.g., webinars, career fairs).
• Lead conversion efforts like telemarketing campaigns to increase student enrollment.
• Research consumer behavior and design trends to create visual content.

Skills

Creativity

Time Management

Communication

Education

Bachelor’s degree in graphic design, public relations, marketing, or related field

Job description

Requires a bachelor’s degree in graphic design, public relations, marketing, or a related field, and a minimum of 2 years of experience in a similar role.

Must show a portfolio that exemplifies marketing competence and creativity.

Must be able to prioritize and handle multiple tasks/projects, meet deadlines, and effectively communicate task progress and outputs.

Must be able to both conceptualize and execute copy, and manage designs accurately and promptly.

Must have a working knowledge of interactive design offline and online.

Should have a basic understanding of marketing, including social media and the latest internet technology and trends.

Job Responsibilities

• Develop marketing activities for lead generation (e.g., webinars, school visits, career fairs).
• Develop the schools’ offline channels (traditional and OOH media) to widen outreach.
• Discover platforms frequented by our target audiences.
• Lead conversion efforts such as telemarketing campaigns, mobile enrollment, and promotional activities to increase student enrollment.
• Research consumer behavior, technologies, and design trends to create relevant visual content.

Operations and Miscellaneous

• Assist the Marketing & Sales Supervisor in developing and implementing department processes.
• Perform other related duties as required.

Note: The latter part of the original text appears to be a series of application questions, which are irrelevant to the job description and have been omitted for clarity.