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PT Binabusana Internusa (BBI) is a textiles, clothing and accessories company established in 1989, part of the Triputra Group. The company operates two business units: a Jakarta-based unit in East Jakarta producing shirts, pants, ties and belts for brands like Arnold Palmer and Van Heusen, and a Semarang-based manufacturing division serving major customers nationwide.
BBI emphasizes end-to-end control from design to retail, ensuring the unique selling propositions of each brand are delivered,
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Textiles, Clothing & Accessories 101-1,000 employees
Established in 1989, PT Binabusana Internusa or BBI is one of subsidiary company of Triputra Group in Strategic Business Units (SBU) Manufacturing, which was founded by T. P. Rachmat.
BBI has two business unit,
First business unit is located in Jakarta Industrial Estate Pulo Gadung - East Jakarta which produces mens and ladies shirt, pants, tie, belt of some brands: Arnold Palmer, Valino Mens, Valino Ladies, Kent & Crew, ANTHM, and Van Heusen. We operate these brands ourselves in free standing stores within prominent shopping malls, reputable department stores and also in emerging online channels. From design to retail shopfloor management, these processes are being carried out and controlled, so we can make sure the unique selling propositions promised by each brands can be delivered.
Second Unit Bussiness, The manufacturing division, located in Semarang and only minutes away from Tanjung Mas seaport, has honed expertise in producing many apparel categories as the result of serving many big customers within various industries over so many years.