Sales Development Representative - Indonesia

MatchaTalent; Surabaya ꦱꦸꦫꦧꦪ; Remote; IDR 18,000,000 - 30,000,000; Full time

Job summary

MatchaTalent is seeking an ambitious Sales Development Representative to identify and qualify enterprise prospects across Southeast Asia. The role focuses on outbound prospecting, research, and building early engagement with decision-makers, all while working remotely from Indonesia.

Ideal candidates bring B2B SaaS or AI-enabled sales experience, strong English communication, and the ability to nurture relationships with senior stakeholders.

Qualifications

• Bachelor's degree in business/marketing or related field.
• 1–3 years in B2B SaaS or enterprise software sales.
• Experience with ABM, outbound prospecting, or social selling.
• Fluent English written and spoken.
• Experience with Southeast Asia markets preferred.

Responsibilities

• Identify target accounts across Indonesia and Southeast Asia.
• Generate qualified leads via LinkedIn Sales Navigator, account research, online databases and networks.
• Execute outbound campaigns through email, LinkedIn and other channels to engage prospects.
• Clearly communicate the company's solutions in English to potential clients.
• Identify and qualify prospects based on needs, authority, and opportunity.

Skills

B2B SaaS sales

Lead generation

Cold outreach

English communication

Stakeholder engagement

Remote work adaptability

Education

Bachelor's degree in Business Administration

Bachelor's degree in Marketing

MBA/PGDM (advantage)

Tools

HubSpot

Salesforce

Marketo

Outreach

SalesLoft

Job description

The candidate required to work at Indonesia.

Client Overview

Our client is an international AI-driven sales and route-to-market technology company helping consumer goods businesses transform their sales operations, distribution networks, and retail execution.

The company provides enterprise technology solutions covering sales force automation, distributor management, digital B2B commerce, image recognition, sales analytics, and AI-powered sales assistance. Its platform connects brands, distributors, sales teams, and retailers to improve commercial productivity and enable data-driven decision-making.

With a growing global enterprise presence, the company serves consumer goods organizations across multiple markets and continues to expand its footprint through innovative AI solutions and digital transformation initiatives.

Job Role

The Sales Development Representative (SDR) will support business growth by identifying, engaging, and qualifying potential enterprise customers across Southeast Asia and Indonesia.

This role focuses on outbound prospecting, market research, lead generation, social selling, and relationship development. Working closely with the sales team, the SDR will identify target accounts, engage relevant decision-makers, and nurture prospects through a structured sales pipeline.

The ideal candidate is an ambitious early-career sales professional with experience in B2B SaaS, AI technology, or enterprise software, strong English communication skills, and the ability to engage business stakeholders through value-driven outreach. This is an opportunity to develop enterprise sales expertise while working remotely with an international team.

Key Responsibilities

• Conduct market research to identify target companies, enterprise accounts, and potential customers across Indonesia and Southeast Asia.
• Generate qualified leads through LinkedIn Sales Navigator, account research, online databases, industry networks, and other prospecting tools.
• Execute outbound outreach campaigns through email, LinkedIn, and other relevant channels to engage prospective customers.
• Communicate the company's technology solutions and value propositions clearly to potential clients in English.
• Identify and qualify prospects based on business needs, company profiles, decision-making authority, and potential sales opportunities.
• Nurture prospects through consistent follow-ups and value-based engagement until they are ready for further sales discussions.
• Support account-based marketing (ABM) initiatives by researching target accounts and developing tailored prospecting strategies.
• Build relationships with potential customers, including business leaders, department heads, and senior decision-makers.
• Collaborate with sales and marketing teams to refine outreach strategies, messaging, target account lists, and lead qualification criteria.
• Maintain accurate prospect records, lead status, activity logs, and pipeline updates in CRM systems.
• Utilize sales enablement and marketing automation platforms such as HubSpot, Marketo, Outreach, SalesLoft, or equivalent tools.
• Monitor prospecting performance, conversion rates, and lead generation metrics to identify opportunities for improvement.
• Stay informed about B2B SaaS, AI technology, CPG/FMCG, and enterprise digital transformation trends to support meaningful customer conversations.
• Participate in relevant industry events, online conferences, and business networking activities when required.
• Achieve monthly and quarterly targets for outreach activity, qualified leads, meetings booked, and other agreed sales development KPIs.

Candidate Requirements

• Bachelor's degree in Business Administration, Marketing, International Business, or a related field. An MBA/PGDM or degree from a reputable university is an advantage.
• 1–3 years of experience in B2B SaaS, AI technology, enterprise software sales, lead generation, or Sales Development Representative roles.
• Understanding of the Southeast Asian business landscape and experience supporting regional markets is preferred.
• Practical experience in lead generation, outbound prospecting, social selling, and account-based marketing (ABM).
• Familiarity with LinkedIn Sales Navigator or similar tools for identifying target accounts and decision-makers.
• Experience using CRM and sales enablement tools such as HubSpot, Salesforce, Marketo, Outreach, or SalesLoft is preferred.
• Strong understanding of the B2B sales development process, including prospect research, lead qualification, nurturing, and pipeline management.
• Excellent written and verbal English communication skills, with the ability to engage professional stakeholders confidently.
• Ability to communicate value propositions clearly and build credibility with senior business stakeholders.
• Strong research, analytical, organizational, and time‑management skills.
• Resilient and comfortable handling objections, rejection, and performance-driven sales targets.
• Self‑motivated, proactive, and able to work independently in a remote environment.
• Strong ownership, adaptability, and willingness to learn within a fast-paced international technology business.
• Willing to work remotely from Indonesia while supporting customers and prospects across Southeast Asia.

Job Code: #902