Retail Marketing Manager

Intrias Mandiri Sejati; Balikpapan; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading technology company in Indonesia is seeking a Regional Business Head to lead smartphone retail operations. The ideal candidate will have over 5 years of retail management experience, particularly in consumer electronics. Responsibilities include developing regional strategies, managing a sales team, and optimizing sales across various retail channels. This dynamic role requires strong leadership, commercial expertise, and an analytical mindset.

Qualifications

• 5 years of progressive experience in retail management, with at least 3 years in consumer electronics or smartphone retail.
• Proven track record of leading regional teams to exceed sales targets in a fast-paced, high-volume environment.

Responsibilities

• Develop and execute regional business strategies to achieve sales targets and profitability metrics.
• Build, mentor, and lead a high-performing team of sales managers and support staff.
• Oversee retail channels to maximize smartphone sales volumes.

Skills

Leadership and Communication

Commercial Expertise

Analytical Mindset

Adaptability

Technical Savvy

Education

Bachelor's degree in Business Administration, Marketing, or related field

MBA preferred

Tools

CRM systems like Salesforce

Data analytics tools like Tableau, Google Analytics

Job description

Overview

We are seeking a dynamic and results-oriented Regional Business Head to lead our smartphone retail operations across a designated region. Reporting to the Global VP of Retail, you will drive revenue growth, optimize market penetration, and foster strategic partnerships in the competitive smartphone ecosystem. This role demands a blend of commercial acumen, operational excellence, and innovative thinking to capitalize on emerging trends like 5G adoption, sustainable tech, and e-commerce integration.

Key Responsibilities

• Strategic Leadership: Develop and execute regional business strategies to achieve sales targets, market share goals, and profitability metrics. Analyze market trends, competitor activities, and consumer behavior to identify growth opportunities.
• Team Management: Build, mentor, and lead a high-performing team of sales managers, store leads, and support staff. Conduct performance reviews, foster a culture of accountability, and drive talent development.
• Sales and Revenue Optimization: Oversee retail channels (physical stores, online platforms, and partnerships) to maximize smartphone sales volumes. Negotiate with key vendors (e.g., Apple, Samsung) and distributors for favorable terms.
• Operational Excellence: Ensure seamless supply chain management, inventory control, and compliance with regional regulations. Implement best practices for customer experience, including in-store demos and after-sales support.
• Financial Oversight: Prepare and manage regional budgets, P&L statements, and forecasting. Identify cost-saving initiatives without compromising quality.
• Stakeholder Engagement: Collaborate with cross-functional teams (marketing, finance, product) and external partners to launch new product lines and promotional campaigns.
• Performance Metrics: Track KPIs such as same-store sales growth, customer acquisition cost, and Net Promoter Score (NPS). Report quarterly insights to senior leadership.

Qualifications

Education and Experience

• Bachelor's degree in Business Administration, Marketing, or a related field; MBA preferred.
• 5 years of progressive experience in retail management, with at least 3 years in consumer electronics or smartphone retail.
• Proven track record of leading regional teams to exceed sales targets in a fast-paced, high-volume environment.

Skills and Competencies

• Leadership and Communication: Exceptional ability to inspire teams, influence stakeholders, and present complex data to C-suite executives.
• Commercial Expertise: Deep knowledge of smartphone market dynamics, supply chain logistics, and digital retail tools (e.g., CRM systems like Salesforce).
• Analytical Mindset: Proficiency in data analytics tools (e.g., Tableau, Google Analytics) for forecasting and performance tracking.
• Adaptability: Comfortable navigating multicultural teams and regulatory landscapes across multiple countries.
• Technical Savvy: Familiarity with e-commerce platforms, POS systems, and emerging tech like AI-driven personalization.
• Tingkat senioritas: Direktur