Regional Marketing Senior Lead – West & Central Java

PT Dwi Cermat Indonesia; Kota Bandung; On-site; IDR 30,000,000 - 60,000,000; Full time

Job summary

Indodana (PT Artha Dana Teknologi) is seeking a regional marketing professional to act as the boots on the ground, driving asset performance, cost efficiency, and local trust across OOH, media relations, vendor management, and in-store placements in Indonesia.

This role requires 3–4 years in area/field marketing, trade marketing, PR/media relations, or media agencies, with preferred fintech or telecommunications experience.

Qualifications

• Bachelor’s Degree (S1) in Communications, Marketing, Public Relations, Business Management, or a related field.
• Minimum 3-4 years of experience in Area/Field Marketing, Trade Marketing, PR/Media Relations, or Media Agency roles.
• Prior experience in Financial Services/Fintech, FMCG, or Telecommunications is highly preferred.

Responsibilities

• OOH Management: Map high-traffic sites with local vendors, localize creative materials, and audit to remove non-performing ghost sites.
• Media & PR: Build regional journalist networks, distribute localized PR to boost organic SEO, and conduct face-to-face media visits to build brand credibility.
• Vendor Management: Source, negotiate, and manage printing and event vendors for optimal pricing and quality.
• POP & In-Store Placement: Secure premier in-store asset placements with local merchants, maintain minimum stock levels, and track contract renewals.

Skills

Public relations

Marketing

Communication

PR/Media relations

Education

Bachelor’s Degree

Job description

Indodana (PT Artha Dana Teknologi) is seeking a regional marketing professional to act as the boots on the ground, driving asset performance, cost efficiency, and local trust across OOH, media relations, vendor management, and in-store placements in Indonesia.

This role requires 3–4 years in area/field marketing, trade marketing, PR/media relations, or media agencies, with preferred fintech or telecommunications experience.