Region Users Associate - Campaign

GoTo Group; Daerah Khusus Ibukota Jakarta; On-site; USD 15.000 - 30.000; Full time

Job summary

GoTo Group recherche un User Growth Manager pour soutenir la stratégie de croissance des utilisateurs en Indonésie. Le candidat idéal aura une expérience significative en marketing et des compétences analytiques pour surveiller les initiatives et gérer des budgets. Ce rôle est essentiel pour piloter une croissance durable et innovante dans un environnement dynamique.

Qualifications

• 3 ans d'expérience en marketing/digital marketing.
• Connaissances locales du marché.
• Expérience dans une entreprise FMCG/technologie est un plus.

Responsibilities

• Soutenir le plan stratégique utilisateur.
• Surveiller les initiatives exécutées par l'équipe.
• Analyser les tendances du marché et les stratégies des concurrents.

Skills

Analytical skills

Communication skills

Problem-solving

Planning skills

Education

Bachelor's degree

Job description

About the Role

This role supports user growth strategy in respective Region by using data-driven insights, monitors local initiative execution, analyzes market trends, manages regional budgets, and ensures alignment with key stakeholders across Regions and HQ.

What You Will Do

• Support Users strategic plan for all areas in respective Region aligned with Regions Operations team goals.
• Guide Area Users Associate on problem solving to solve user growth challenges by using data and insights.
• Monitor all initiatives that are executed by the Area Users team at the area and city level.
• Monitor and analyze market trends, pricing, and competitor strategies.
• Responsible for controlling the budget in Region level and monitor budget in area and city level.
• Collaborate with key stakeholders (Area Senior Manager, Region User Growth Team, and HQ Team) to monitor local initiatives execution with Region and HQ strategies.

What You Will Need

• At least 3 years of working experience in Marketing/Digital Marketing;
• Good understanding of local market knowledge especially managed area;
• Strong analytical and planning skills;
• Good communication and presentation skills;
• Excellent problem-solving skill with the ability to play it well independently and in a team;
• Good collaboration with compassion and proactiveness;
• Agile and fast in thinking and execution;
• Having exposure to working at a top global FMCG/ Technology company would be a plus point.

About the Team

Region User Growth team plays a critical role in driving sustainable and scalable user growth across all areas within the region, especially Jabodetabek. We work closely with Area teams, Regional Operations, and HQ counterparts to design, implement, and monitor localized growth strategies tailored to diverse market dynamics. Our team leverages data, market insights, and cross-functional collaboration to solve complex challenges, improve user acquisition and retention, and ensure alignment with company-wide growth objectives. We foster a culture of innovation, agility, and continuous learning to deliver impactful results on the ground.

About GoTo Group

GoTo Group is the largest digital ecosystem in Indonesia with its mission to “Empower Progress’ by offering technological infrastructure and solutions for everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on-demand transportation services, food and grocery delivery, logistics and fulfillment, as well as financial and payment services through the Gojek and GoTo Financial platforms.It is the first platform in Southeast Asia that hosts these crucial cases in a single ecosystem, capturing the majority of Indonesia’s vast consumer household.

About Gojek

Gojek is Southeast Asia’s leading on-demand platform and pioneer of the multi-service ecosystem with over 2.5 million driver partners across the regions offering a wide range of services such as transportation, food delivery, logistics and more. With its mission to create impact at scale, Gojek is committed to resolving consumer problems and raising standards of living by connecting consumers to the best providers of goods and services in the market.

About GoTo Financial

GoTo Financial accelerates financial inclusion through its leading financial services and merchants solutions. Its consumer services include GoPay and GoPayLater and serve businesses of all sizes through Midtrans, Moka, GoBiz Plus, GoBiz, and Selly. With its trusted and inclusive ecosystem of products, GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.

GoTo and its business units, including Gojek and GoToFinancial ("GoTo") only post job opportunities on our official channels onour respective company websites and on LinkedIn. GoTo is not liable for any job postings or job offers that did not originate from us. You should conduct your own due diligence to prevent being victims of any fake job scams, if they did not originate from GoTo's official recruitment channels.

#LI-ONSITE