Real Estate Content Writer — SEO & Guides

99 Group (99.co | Rumah123 | SRX); Jakarta Pusat; On-site; IDR 66,960,000 - 133,920,000; Full time

Job summary

99 Group is seeking a Content Writer to produce well-researched, SEO-optimized web copy for property landing pages and guides.

You will implement on-page SEO elements, audit content for readability and rankings, and collaborate with SEO specialists to align writing with keyword intent and target personas. Based in Jakarta or Bandung, you will maintain a consistent brand tone across all pages.

Qualifications

• Bachelor’s degree in English, Journalism, Communications, Marketing, or related field.
• 1–3 years of professional content writing or copywriting experience.
• Strong on-page SEO knowledge and keyword placement.
• Excellent command of written English and grammatical detail.
• Ability to simplify complex real estate and financial topics.

Responsibilities

• Write well-researched, engaging, and SEO-optimised web copy, property landing page descriptions, and informational guides.
• Implement on-page SEO elements including meta titles, meta descriptions, header structures, and keyword placements.
• Audit and optimize existing web content to improve readability, user engagement, and search engine rankings.
• Collaborate with SEO Specialists and Content Leads to align writing with keyword intent and target personas.
• Maintain consistent brand tone and accuracy across all digital property guides and web pages.

Skills

Content writing

On-page SEO knowledge

English grammar

Education

Bachelor’s degree in English / Journalism / Communications / Marketing

Job description

99 Group is seeking a Content Writer to produce well-researched, SEO-optimized web copy for property landing pages and guides.

You will implement on-page SEO elements, audit content for readability and rankings, and collaborate with SEO specialists to align writing with keyword intent and target personas. Based in Jakarta or Bandung, you will maintain a consistent brand tone across all pages.