Programmatic Activation Lead, DSP & Data Strategy

WPP Media Limited; Jakarta Pusat; On-site; IDR 300,000,000 - 520,000,000; Full time

Job summary

WPP Media Limited is seeking a talented Activation Manager – Programmatic to drive day-to-day campaign performance across DSPs such as DV360 and The Trade Desk. You will optimize activation workflows, set strategies, and collaborate with internal teams to deliver measurable KPI improvements for Amazon across markets.

Ideal candidates have 5+ years in programmatic platforms, strong data analysis skills in MS Excel, and the ability to articulate technical concepts to non-technical stakeholders.

Qualifications

• 5+ years of exposure to programmatic platforms with understanding of activation workflow.
• Proficiency in MS Office, especially Excel, for reporting and data analysis.
• Ability to articulate technical concepts to non-technical audiences.
• Deep knowledge of programmatic technology stacks and internal processes.
• Technical aptitude and data-focused mindset.

Responsibilities

• Manage day-to-day performance of campaigns across DSPs DV360 and TTD.
• Meet KPIs with timely, error-free set-up, execution and reporting.
• Execute optimizations to exceed KPIs; define strategies (targeting, bidding, platforms, data usage).
• Argue based on historical data and implement strategies on active campaigns.
• Collaborate with agency teams to deliver best-in-class solutions achieving KPI results.
• Communicate with other departments to facilitate client requests.
• Manage budget effectively to optimize delivery.
• Maintain a healthy and positive team environment.

Skills

Programmatic platforms

Campaign activation

Data analysis

Technical communication

Tools

MS Excel

MS Office

Job description

WPP Media Limited is seeking a talented Activation Manager – Programmatic to drive day-to-day campaign performance across DSPs such as DV360 and The Trade Desk. You will optimize activation workflows, set strategies, and collaborate with internal teams to deliver measurable KPI improvements for Amazon across markets.

Ideal candidates have 5+ years in programmatic platforms, strong data analysis skills in MS Excel, and the ability to articulate technical concepts to non-technical stakeholders.