Product Marketing Manager, YouTube

Google; Daerah Khusus Ibukota Jakarta; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading technology company in Jakarta seeks a marketing professional to lead go-to-market strategies for YouTube products. Responsibilities include driving product adoption and collaborating with cross-functional teams. Position requires a Bachelor's degree and 6 years of marketing experience. Passion for technology and excellent communication skills are essential. This role offers the opportunity to make a significant impact on a global platform.

Qualifications

• 6 years of experience in marketing across various fields.
• Experience managing cross-functional projects.
• Passion for YouTube's products and technology.

Responsibilities

• Develop and execute go-to-market strategies for new products.
• Drive adoption of YouTube shopping.
• Support product and feature improvements.

Skills

Global mindset

Investigative skills

Program management

Communication skills

Passion for marketing and technology

Education

Bachelor's degree or equivalent experience

Job description

Minimum qualifications

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
• Experience managing cross-functional or cross-team projects.

Preferred qualifications

• Excellent global mindset and ability to think across disciplines, industries, cultures and scenarios.
• Excellent investigative skills, with capacity for developing and understanding strategy.
• Passion for marketing, brand management, strategy consulting, agency work, AI, technology, or related fields.
• Passion for YouTube's products and technology.
• Excellent program management and communication skills.

About The Job

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

Responsibilities

• Develop and execute go-to-market strategies and campaigns for new product or feature launches and measure efficacy against Key Performance Indicators (KPIs).
• Anchor unique experiences for YouTube's creator community to drive impact and show YouTube's value to key stakeholders in the engaged ecosystem.
• Drive adoption of YouTube shopping with a focus on critical Business metrics (GMV and earning channels).
• Support team in evaluating product and feature improvements to better meet user needs, product readiness for launch, and communicate the new developments to users.
• Partner directly with the YouTube Marketing team, our partners in business operations (BizOps), Product and Regional/Local marketing to creator engagement with YouTube and ensure users, creators, artists and other stakeholders of YouTube.

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.