Product Marketing Manager

CMLabs; Kota Malang ꦠꦸꦛꦩꦭꦁ; On-site; IDR 89,280,000 - 133,920,000; Full time

Job summary

cmlabs is seeking a Product Marketing focused professional to study the company’s products, analyze market trends, and position our offerings. You will collaborate with design, content, acquisition, production and sales teams to implement strategic marketing initiatives in Indonesia and beyond.

The ideal candidate holds a bachelor’s degree in marketing, has experience in marketing or market analysis, copywriting, and is proficient with analytical software.

Qualifications

• Bachelor's degree in marketing, advertising, or related field.
• Prior experience in marketing or market analysis.
• Prior experience in copywriting.
• Knowledge of analytical software.
• Excellent interpersonal and communication skills.
• Attention to detail and creativity.

Responsibilities

• Study the company's products.
• Follow and analyze market trends to position products.
• Develop a product marketing strategy.
• Work with design, content, acquisition, production, and sales teams to implement the strategy.
• Test marketing product features, releases, and ad text.
• Evaluate the project using KPIs and feedback from existing and prospective customers.
• Manage the marketing budget and approval process.

Skills

Interpersonal skills

Communication

Detail-oriented

Creativity

Analytical thinking

Data-driven

Critical thinking

Fast learner

Structured thinking

Education

Bachelor's degree in marketing, advertising, or related field

Job description

cmlabs is a brand under PT CMLABS INDONESIA DIGITAL, specializes in the SEO field, and was established in 2019. We use to stand in a new term as Software as a Service (SaaS) and located in two big cities in Indonesia, Jakarta and Malang. This company was initiated with an idea to help companies or enterprises increase the visibility of their brand on the internet. cmlabs serve users in SEO Consultant, Content Writing, Content Marketing, and also have a product such SERP Trackers and SEO Tools. SEO Tools are free and available for users who focus on webmaster and SEO writing. cmlabs will expand to a bigger market to present SEO product and serve SEO activities on a global scale for enterprises.

Job Description

• Study the company's products
• Follow and analyze market trends to position products
• Develop a product marketing strategy
• Work with various teams (design, content, acquisition, production, sales) to implement the strategy
• Test marketing product features, releases, and ad text
• Evaluate the project using relevant KPIs and feedback from existing and prospective ones
• Manage the marketing budget and approval process

Qualification

• Bachelor's degree in marketing, advertising, or related field
• Prior experience working in marketing or market analysis
• Prior experience in copywriting
• Knowledge of analytical software
• Excellent interpersonal and communication skills
• Attention to detail and creativity

Personality Trait

• Result oriented
• Critical thinking
• Analytical thinking
• Data-Driven
• Have a good endurance
• Fast learned
• Tend to detail
• Structural
• Communication