Product Marketing Analyst

About the role

The Product Marketing Analyst plays a vital role in Pinhome Home Service’s marketing activities. You will be the primary marketing contact for Home Service, collaborating closely with stakeholders from the business, data, and product teams. Your responsibilities will include marketing ideation and problem-solving.

What You Will Do

Ideation:

• Collaborate with the Product Marketing Associate to develop Go-To-Market strategies for Pinhome Home Service campaigns, including on-demand and scheduled household services (e.g., Home Cleaning, Deep Cleaning, Massage, AC Wash).
• Assist in marketing benchmarking and exploration projects.

Execution:

• Lead small to medium campaign executions, coordinating with different stakeholders and channel owners.
• Assist in monitoring performance across various marketing channels.
• Assist in tracking marketing-related product performance and metrics.

Reporting:

• Create reports on marketing campaigns and projects, providing insights and suggestions for improvement.

What You Will Need

Education & Experience:

• Bachelor’s degree in Management, Marketing, or related fields.
• Fresh graduates are encouraged to apply.
• Experience in Tech Product Marketing or Brand Marketing is a plus.

Skills:

• Strong critical thinking and problem-solving skills.
• Excellent verbal and written communication skills for engaging with diverse stakeholders.
• Ability to work with detailed marketing data and derive simple insights.

Personal Attributes:

• High curiosity and resourcefulness.
• Comfortable in a fast-paced startup environment, with the ability to act quickly.
• Strong ownership mindset towards home service products.

About the team

Pinhome is a leading property technology company dedicated to transforming the real estate industry through innovative solutions and outstanding customer service. Our mission is to make homeownership and property management seamless and accessible for all.