Performance Marketing Specialist

Evermos; Kota Bandung; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading company in Indonesia is seeking a Performance Marketing Specialist to execute and analyze digital advertising campaigns. The ideal candidate will have a strong analytical mindset and notable experience in ad platforms. This role provides the opportunity to drive measurable business growth and collaborate with various teams.

Qualifications

• Experience or internship in digital marketing is a plus.
• Familiarity with mobile measurement platforms.
• Understanding web analytics tools is beneficial.

Responsibilities

• Assist in planning and managing digital marketing campaigns.
• Track and analyze campaign performance.
• Collaborate with the creative team for ad materials.

Skills

Analytical skills

Communication

Proactivity

Results-oriented

Education

Bachelor's degree in Marketing, Business or related field

Tools

Google Ads

Meta Ads

TikTok Ads

Google Analytics

Job description

Performance Marketing Specialists will be responsible for executing, optimizing, increasing ROI, and analyzing digital advertising campaigns to drive measurable business growth. This role requires a strong analytical mindset, hands-on experience in ad platforms, and the ability to work independently while collaborating with various teams like a creative team, a project owner, the tech & data analytic team, external vendors & ad platforms.

Key Responsibilities

• Assist in planning, developing, and managing digital marketing campaigns across various platforms (Google Ads, Meta Ads, TikTok Ads, etc.).
• Track, analyze, and optimize campaign performance to achieve business goals and KPIs.
• Conduct creative strategist, keyword research, and competitor analysis to enhance marketing strategies.
• Manage campaign budgets and ensure spending aligns with set targets by platform.
• Prepare performance reports and provide recommendations for improvement.
• Collaborate with the creative team to develop engaging and effective ad materials.
• Stay updated with the latest trends and developments in digital marketing.

Required Qualifications

• Bachelor's degree in Marketing, Business, or a related field
• Work or internship experience in digital marketing is a plus
• Basic knowledge of digital advertising platforms such as Google Ads, Meta Ads, TikTok Ads, etc.
• Familiarity with mobile measurement platform
• Strong analytical skills and attention to detail
• Ability to work both in a team and independently
• Communicative, proactive, and results-oriented
• Understanding of web analytics tools like Google Analytics

Evermos is committed to providing an inclusive environment where equal opportunities are available to all applicants regardless of race, color, religion, gender, national origin, disability, age, genetic information, marital status, pregnancy, or related condition. We will not tolerate discrimination or harassment based on any of these characteristics.

We also emphasize the importance of diversity in all aspects of employment including recruitment, hiring, promotions, training, and organization operations.

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