Marketing Section Head - RISE Indonesia

Yayasan Bina Nusantara; Tangerang Selatan; On-site; IDR 300.000.000 - 400.000.000; Full time

Job summary

An educational institution in Tangerang Selatan seeks a Sales & Marketing Lead. This leadership role involves owning sales metrics, executing marketing campaigns, and leading a team to drive growth. Ideal candidates will have over 3 years of relevant experience, excellent communication and analytical skills, and a passion for achieving targets. The position is based in the Bintaro area, offering a dynamic work environment with growth potential.

Qualifications

• 3+ years of experience in sales, marketing, or growth.
• Proficient in leading campaigns and managing revenue targets.
• Strong analytical skills and data-driven decision making.

Responsibilities

• Own the sales and intake numbers from lead to conversion.
• Plan and execute digital & offline marketing campaigns.
• Monitor metrics like CPL, CAC, and renewal rate.

Skills

Sales expertise

Marketing strategy

Analytical thinking

Communication skills

Team leadership

Tools

Meta Ads Manager

Google Sheets

Canva

CRM systems

Job description

RISE Indonesia is hiring a Sales & Marketing Lead who can take charge of our growth engine. This is a key leadership role for someone who thrives on hitting targets, driving campaigns, and leading a team. You’ll report directly to the Section Head and be groomed to step into a bigger role.

Key Responsibilities

• Own the sales and intake numbers, from lead to conversion.
• Lead and collaborate with the sales team to optimize performance.
• Plan and execute digital & offline marketing campaigns (Meta Ads, email, social media, events).
• Monitor metrics like CPL, CAC, intake rate, renewal rate.
• Analyze funnel performance and implement improvements.
• Contribute to market and competitor analysis, identifying new growth opportunities.
• Assist in planning events, open house, and parent engagement initiatives.
• Coordinate with cross-functional teams (Sales, Academic, Operations).
• Take initiative in solving problems and improving marketing-sales workflow.

Requirements

• Have 3+ years of experience in sales, marketing, or growth.
• Understands how marketing supports sales in terms of conversion not just awareness.
• Experienced in leading campaigns and managing revenue targets, confident with numbers.
• Confident communicator and comfortable working with different stakeholders.
• Strong analytical thinking and can work with data-driven decision making.
• Comfortable using tools like Meta Ads Manager, Google Sheets, Canva, and CRM systems.
• Able to take ownership of small projects and see them through execution.
• Energetic, responsible, and hungry to grow.
• Collaborative and communicative.
• Eager to grow and willing to take and give feedback
• Available for Bintaro area placement

BINA NUSANTARA is committed to being an institution for global generation, providing high-quality education and enhancing lives through innovation, excellence, and quality.