MARKETING MANAGER (RETAIL GADGET & TECH)

PT. Semua Karena Anugerah; Denpasar; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A retail store company in Bali is seeking a Marketing Manager to lead strategic marketing efforts. The role involves developing online and offline marketing strategies, managing campaigns, and building brand presence across various platforms. Candidates should have a bachelor's degree in Marketing and 4–6 years of relevant experience, particularly in the tech retail sector. Immediate joining is preferred.

Qualifications

• 4–6 years of proven experience in marketing, ideally in the tech retail sector.
• Strong understanding of digital marketing tools and platforms.
• Creative thinker with strong project management skills.

Responsibilities

• Develop and execute integrated marketing strategies across platforms.
• Analyze market trends and inform campaign planning.
• Build and manage brand presence on social media and e-commerce.

Skills

Digital marketing tools

Campaign management

Event planning

Customer segmentation

Excellent communication

Data-driven mindset

Education

Bachelor's degree in Marketing or related field

Tools

Google Ads

Meta Ads

TikTok Ads

SEO/SEM

Email marketing

Job description

The Marketing Manager is responsible for leading strategic marketing efforts to drive brand awareness, customer engagement, and sales performance across both offline and digital channels. Focused on the gadget and tech retail market, this role combines creativity with data-driven decision-making to introduce innovative campaigns, manage events, and deliver targeted messaging to diverse customer segments. The Marketing Manager ensures marketing activities align with business goals while maintaining a deep understanding of consumer behavior, product trends, and competitive landscape.

Responsibility:

Develop and execute integrated marketing strategies across online and offline platforms to increase traffic, conversion, and sales.

Introduce innovative and effective ideas, content, and delivery channels to engage customers and attract new prospects.

Lead the planning and execution of marketing campaigns, promotions, and in-store activations.

Oversee the planning and implementation of marketing events, ensuring all logistical aspects are managed, including live support.

Analyze market trends, customer behavior, and competitor activities to inform campaign planning and positioning.

Build and manage brand presence across social media, e-commerce platforms, and physical retail.

Collaborate with merchandising, product, and sales teams to align marketing activities with product availability and business priorities.

Monitor and report on campaign performance using KPIs and data analytics tools; recommend adjustments to optimize results.

Effectively manage external agencies, media partners, and influencer collaborations.

Maintain consistent communication with internal stakeholders to align expectations and troubleshoot issues.

Requirements:

Bachelor’s degree in Marketing, Communications, Business, or a related field.

4–6 years of proven experience in marketing, ideally in the tech, electronics, or gadget retail sector.

Strong understanding of digital marketing tools and platforms (Google Ads, Meta Ads, TikTok Ads, SEO/SEM, email marketing, etc.).

Experience with event planning, campaign management, and customer segmentation.

Creative thinker with strong project management and multitasking skills.

Excellent communication and interpersonal skills.

Data-driven mindset with experience analyzing campaign metrics and optimizing performance.

Familiarity with gadget/tech trends and a passion for technology and innovation.

Ability to work collaboratively in a fast-paced, cross-functional environment.

Willing to be placed in Bali, able to join immediately.

Retail & Consumer Products 51-100 employees

SKA (Semua Karena Anugerah) Group is a retail store company that is based in Denpasar, Bali and focuses on selling various types of gadget which includes; Smartphones, IOT, Laptop, Drone, and etc. It started back then in 1999, with one small retail store and now SKA group have 18 retail stores spread over Bali, Java , Jabodetabek, NTB, South Sulawesi. SKA Group subsidiaries are Handphone Shop and Planet Gadget. With 13 years of experience in the field, SKA Group aims to open its retail store nationwide in Indonesia. Our Store :Handphoneshop and Planet Gadget, Website : www.planetgadget.store , Instagram : planetgadget.store , handphoneshop.id.

SKA (Semua Karena Anugerah) Group is a retail store company that is based in Denpasar, Bali and focuses on selling various types of gadget which includes; Smartphones, IOT, Laptop, Drone, and etc. It started back then in 1999, with one small retail store and now SKA group have 18 retail stores spread over Bali, Java , Jabodetabek, NTB, South Sulawesi. SKA Group subsidiaries are Handphone Shop and Planet Gadget. With 13 years of experience in the field, SKA Group aims to open its retail store nationwide in Indonesia. Our Store :Handphoneshop and Planet Gadget, Website : www.planetgadget.store , Instagram : planetgadget.store , handphoneshop.id.